News for the Hospitality Executive |
Santa Clara, CA � January 19, 2010 � Milestone Internet Marketing announced today it won three silver awards in the recently concluded 2009 Adrian Awards Competition presented by the Hospitality Sales and Marketing Association International (HSMAI), the largest and most prestigious travel marketing competition globally. Out of nearly 1,100 entries submitted for this year�s competition, Milestone was honored for its creative brilliance and best practices in web application design and programming for the hospitality and travel industries. The highlight among the award-winning entries is a silver award for
eBuzz ConnectTM, Milestone�s Social Media
and Online Reputation Management System, in the Web Applications category.
The system enables hotels to monitor and manage online reputation.
eBuzz ConnectTM serves as an online reputation
management guide and demystifies how hotels and businesses can maximize
gains and track online performance in social media channels. eBuzz ConnectTM
offers powerful reporting and the ability to provide actionable reports
that can help hotels improve services to customers and eventually increase
profitability.
Milestone recently presented eBuzz ConnectTM at the 2009 Travel Innovation Summit held by PhoCusWright. Milestone was selected amongst a few leading hotel technology innovators to present at this conference. The Travel Innovation Summit represents the next big wave of innovation in the travel industry, and chooses only 30 out of hundreds of competing innovators from around the world to take the stage. The tool received rave reviews at the conference including the following comment from Tnooz Editor: �Probably the best of the social media monitoring tools on (Travel Innovation Summit) show. A very well designed dashboard which includes every area of social media coverage such as TripAdvisor, Facebook, blogs, forums, Twitter et al. The tool also allows specific keyword analysis and the ability to weight the importance of coverage on individual sites. Not a game-changer by any means, but a useful service.� - Kevin May, Editor, Tnooz Talking Travel Tech.In addition, Milestone won the following awards for its innovative hotel website design and internet marketing strategies:
The Historic Inns of Annapolis website (www.historicinnsofannapolis.com) was revamped keeping in mind the usability, relevancy, and the target clientele for the properties. Since the new website launched in late April 2009, website online bookings have increased from an average of 300 room nights per month to over 900 room nights per month. To learn more about Milestone, please visit www.milestoneinternet.com or email [email protected] or call (888) 350-8396. About Milestone
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Contact:
Teresa Soriano-Villaruz
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