Hotel Online
News for the Hospitality Executive


Intelity Creates Affordable ICE Mobile iPhone
Application For Hotels

ORLANDO, Fla. – January 18, 2010 – The most robust guest service technology for 2010 has hit the market, Intelity’s Interactive Customer Experience(ICE). An innovative guest service solution, ICE launches its latest phase of guest service functionality, ICE Mobile. Expanding to big cities throughout the Northeast and Mid-Atlantic, ICE Mobile is launching at notable properties including New York City’s historic Roosevelt Hotel in Midtown Manhattan, the Westin Boston in the midst of the financial district and the only waterfront hotel in Maryland, the Annapolis Marriot.

ICE Mobile adds an exclusive and highly affordable layer to the already existing components of ICE by providing a customized application that transcends conventional informational tools to include full interactivity with all key areas of operation on and off the property. iPhone users directly download the application through the app store free of charge before stepping foot in the door. Hotels will have the ability to also easily market their customized app on their reservation site. From ordering room service and housekeeping requests to scheduling a night on the town with car service and finding the perfect babysitter, ICE has all the elements needed for a relaxing evening in or an adventurous night out.

“ICE Mobile was created with a vision that all properties should have an affordable option to grow their guest technologies while addressing their operational needs in today’s economic environment,” explains David Adelson, founder and CEO of Intelity. “With ICE Mobile each property gets a whole customized ticket processing system behind it, all ran independently by Intelity at no additional cost to the property. For as little as a few hundred dollars a month, each hotel has the ability to offer their guests the most complete customer service.”

The inexpensive mobile solution is fully customizable to each property and can pull all of the existing hotel systems together. ICE Mobile offers a seamless transition between the outside world and the needs of the everyday traveler with the capacity to schedule activities, including spa treatments and dinner reservations, arranges services, such as room service and valet, and allows users to customize their language preference so all guests benefit from this solution, no matter what country they call home.

The proven success of ICE at top hotels throughout North America paired with excellent beta testingresults in 2009, pave the way for the ICE Mobile rollout at these properties at a time when consumers expect the highest level of guest service possible.

For a live demo and more information on Intelity’s ICE, visit Interested hoteliers and timeshare managers can call toll free 1-888-REV PAR 1 to speak with an ICE hospitality expert for more information.

Intelity, headquartered in Orlando, Fla., is a hospitality software solution company focused on the self-service marketplace. Currently, Intelity is distributing ICE and its corresponding ICE Control System, “ICS”, backbone system to hotel and resort partners. Intelity designs its software/hardware products with a focus on guest service, quality feedback and direct consumer marketing.

The Roosevelt Hotel
Deemed Grand Dame of Madison Avenue since 1924, The Roosevelt Hotel New York City is located right in the thick of things -- steps from Fifth-Avenue shopping. Offering 1,015 guestrooms, its historic heritage is reflected in the meticulously restored interiors, designed to capture the original architecture and offer modern-day amenities. The Roosevelt Hotel’s rooftop lounge, mad46 welcomes guests and New Yorkers alike to enjoy an unsurpassed Midtown view atop the 19th floor above the hustle and bustle of the “city that never sleeps.” Stay current with up-to-date information from The Roosevelt Hotel by checking our blog at For more information, call The Roosevelt Hotel toll-free at 888-TEDDY-NY or visit

Westin Boston Waterfront
Explore the exciting city of Boston from the new AAA Four Diamond Westin Boston Waterfront. Less than three miles from Logan International Airport, and a short cab, water taxi, or T train ride away from Back Bay, the Financial District, and family attractions such as the New England Aquarium and the Boston Children’s Museum. Connected to the largest convention center in New England, the Boston Convention & Exhibition Center (BCEC), The Westin Boston Waterfront is an ideal location for business functions. The hotel offers a total of 70,000 square feet of meeting space. For more information, call the Westin Boston at 617-532-4600 or visit

Annapolis Marriot Waterfront
Experience the glory of the past and the height of the present at the Annapolis Marriott Waterfront - the hotel with the water, the history, and the view that defines the timeless bayside town. As the only source of accommodations located directly on the waterfront, this spectacular downtown Annapolis hotel offers an unrivaled location for a vacation or special occasion. Explore the cobblestone streets of the downtown historic district, where guides in colonial costumes lead travelers through the pages of history. Visit the State House, which served as America's capital for eight months after the Revolutionary War. Admire the colorful sailboats docked in the harbor, or rent a kayak or canoe and explore the waters. The hotel also offers free bicycles, for an enjoyable ride to the downtown area or other nearby destinations. This signature Annapolis Marriot positions travelers in the heart of a truly enchanting setting. For more information, call the Annapolis Marriot at 888-773-0786 or visit


Andrea Moreno/Danielle Storm
The Zimmerman Agency
(850) 668-2222

Also See: Intelity’s ICE is Welcomed into Boutique Hotels Throughout the U.S. / July 2009

To search Hotel Online data base of News and Trends Go to Hotel.OnlineSearch
Home | Welcome| Hospitality News | Classifieds| One-on-One |
Viewpoint Forum | Industry Resources | Press Releases
Please contact Hotel.Onlinewith your comments and suggestions.