News for the Hospitality Executive
Barceló Hotels and Resorts Appoints Ana Diaz-Coreas
as Director of Sales - West Coast
Fairfax, VA - Barceló Hotels & Resorts, a leading global hotelier for more than 75 years, announces the appointment of Ana Diaz-Coreas to director of sales - west coast. In her new Los Angeles-based position, Diaz-Coreas will be responsible for the sales and promotion of Barceló resorts located on the West Coast of Mexico, with particular emphasis on driving sales to the all-new Barceló Los Cabos Palace Deluxe, debuting later this year.
With more than two decades of sales experience in the tourism and hospitality industry, Diaz-Coreas previously served as director of sales for North America at both Barceló Karmina Palace Deluxe in Manzanillo, Mexico, and Barceló La Jolla de Mismaloya in Puerto Vallarta, Mexico. She also brings with her prior sales experience with Mayan Group Resorts and Blue Bay Resorts, among other hotel and travel-related companies.
In her new role, Diaz-Coreas will assist with the December 2009 grand opening of the newest Barceló property, Barceló Los Cabos Palace Deluxe, a 626-all-suite, all-inclusive resort offering 34 unique swim-up suites, the first and only swim-up suites in the destination. She will also work to increase awareness of the hotelier’s "B Partner" program. Announced earlier this year, the "B Partner" loyalty program offers North American travel agents the opportunity to earn complimentary stays at select Barceló resorts throughout Mexico, Costa Rica and the Dominican Republic, simply by booking a minimum number of room-nights and registering them at http://www.BarceloPartnerClub.com.
"Ana joins our team during an exciting and important time for the company, both as we expand the ‘B Partner’ loyalty program and as we open a new resort," said Claudio Zboznovits, vice president of Barceló Hotels & Resorts sales and marketing in the U.S. and Canada. "With her extensive industry experience, coupled with in-depth knowledge of Barceló and its core philosophies, Ana will surely help the company achieve its goal of becoming a more familiar name in North America."
About Barceló Hotels & Resorts
Barceló Hotels & Resorts is among the world's top 25 largest hospitality and travel companies. Barceló was established in Palma de Mallorca, Spain, in 1931, first as a transportation provider and then as a hotel and travel company. The family-owned, privately held company has been world-renowned for more than 75 years for its excellence in service and its innovation within the tourism industry.
The hotel company owns or manages more than 180 properties in 17 countries. Barceló's hotels and resorts are found in key destinations and cities throughout Europe, North America, Africa, Latin America and the Caribbean. The company offers a large variety of hotels and resort types to accommodate all travelers, from budget-minded to upscale guests seeking luxurious accommodations. Barceló specializes in all-inclusive resorts that make vacation planning both convenient and affordable, offering one upfront, all-encompassing price. For more information or reservations, visit http://www.barcelo.com.