Orlando, FL -
November 3, 2009 – Crowne
Plaza hotel
operators are
benefitting from increased traffic and more reservations with the eMax
Hotel
Marketing’s independent website program.
Marketing a hotel website can be a challenge for name brand hotels, but
eMax Hotel
Marketing is creating attractive, traffic-generating websites that
enable
hotels to capture more online bookings each quarter, and take advantage
of some
of the most impressive ROIs in the industry.
eMax independent websites drive incremental traffic from
Internet searches, and the company is helping several Crowne Plaza
hotels across the country increase traffic and book more reservations
each
season with a custom website that truly complements the brand site.
Some of the
most recent examples of success with the eMax independent website
program
include:
- From January to August 2009, a Crowne
Plaza
hotel in Colorado’s
independent site generated over $24,000 in monthly revenue and 25% more
visitors
than the brand site during the same period.
- From January to July 2009, a Crowne
Plaza
in the Midwest’s independent site
contributed
27% of the Brand.com revenue with a 22x ROI.
- From April to August 2009, a Crowne Plaza
in a downtown metro area generated over 33% of all Brand.com revenue,
and equal
number of monthly visitors.
eMax Hotel Marketing uses innovative web marketing strategies
to help hotels increase their target market in any market segment. By
using
today’s emerging web technologies and applications, eMax creates
cohesive,
revenue-generating websites for brand name hotels. The company’s
strategies
consistently outperform conventional online marketing methods, and
offer some
of the highest returns on investment.
With almost half of all travel being booked online, eMax
Hotel Internet Marketing has found ways to improve conversions of a
hotel brand
website while ensuring brand compliance and maintaining ever-changing
brand
initiatives. The company is committed to providing affordable marketing
strategies for hotel operators looking for a results-driven marketing
campaign
and trackable results.
About eMax Hotel Internet
Marketing
eMax Hotel Internet Marketing is a subsidiary of Resource
Technology Management, Inc. Resource Technology Management provides
Hotel
Internet Support, Hotel Telecom Services, HDTV Upgrade Project
Management, and
other valuable consulting services to the hospitality industry. Drawing
on the
expertise of our hospitality industry professionals as well as Internet
development
and marketing veterans, eMax provides results-based Internet marketing
services
across all channels to our hotel partners. To learn how eMax Hotel
Internet
Marketing services can help you drive more reservations, visit www.emaxhotelmarketing.com
or
call (407) 998-8028. |
.