News for the Hospitality Executive |
PARSIPPANY, NJ , November 16, 2009 - Lodging Interactive, a leading interactive marketing agency servicing the hospitality industry, today announced the roll out of its mobile website design and hosting services for hotels. Lodging Interactive's new mobile services provide turn-key, cost-effective mobile solutions enabling hotels to provide easy acess to their website and to capture bookings from smart phones, iPhones and Blackberry users worldwide. "According to PhocusWright, 67% of travelers and
77% of frequent business travelers with Web-enabled mobile devices have
already used their devices to find local services, (e.g. lodging) and
attractions," stated DJ Vallauri, Lodging Interactive's Founder and
President. "And with US mobile penetration expected to be 95%, or 219
Million users in 2010, it only makes sense that hotels embrace the
emerging mobile technologies to maximize their mobile booking
opportunities." Lodging Interactive creates mobile websites specifically designed for mobile foot prints. Typical mobile websites contain 15-20 pages including animated photo galleries, one click direct dial to the hotel and links to popular social media sites such as Facebook and Twitter. Additionally, the company utilizes special coding to automatically detect and redirect visitors using Apple iPhones and Blackberry devices. "Our technology can detect which cell phone platform and browser the visitor is using and display the most appropriate website rendering, all seamlessly to the user," added Mr. Vallauri. As an option, Lodging Interactive offers a customized Mobile Content Management System (M-CMS) enabling hotel clients to easily modify their mobile website in real time. Mobile Websites For Branded Properties "Our mobile website services are especially well
suited for branded properties who may not have their own marketing
websites. The brands are simply not addressing the global mobile
opportunities for its individual franchisees," said Mr. Vallauri. "We
have been able to create a business model that makes establishing a
mobile website and marketing it affordable to any franchisee."
About Lodging Interactive Lodging Interactive, headquartered in Parsippany, NJ, is a leading provider of Internet Marketing Services to the hospitality, spa and restaurant industries. The company provides a portfolio of effective hotel internet marketing services to hundreds of hotels, resorts, timeshares, spas and restaurants. Clients include branded hotels from nearly every major brand as well as prestigious, landmark independent hotels. Through its CoMMingle Social Media Marketing Agency operating
division, the Company offers hospitality focused and fully managed
outsourced hotel social media marketing. |
Contact:
Richard Walsh
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Also See: | How
to Handle Google Maps Mixups / October 2009 |
Guest Satisfaction - September 2009 Chatter Guard Benchmark Report Is Released / October 2009 | |
Introducing: CoMMingle Social Media Marketing Agency for Hospitality / September 2009 |
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