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Genares Worldwide Reservations Services awarded HTNG Certification

Genares completes Hotel Technology Next Generation certification process

LAS COLINAS, TX, December, 2009 – Genares Worldwide Reservations Services (Genares), an industry-leading reservations services company, has successfully completed the Hotel Technology Next Generation (HTNG) certification process and reinforced its commitment to support industry standards.

Hotel Technology Next Generation is a global trade association that, with collaboration among hoteliers and technology providers, fosters the development of next-generation solutions that will enable them to do business globally in the 21st century.
"Certification allows for faster development of interfaces between companies and enables Genares to continue creating more consistent and functional products within the industry," said Genares President Eugene Harris. "As Genares continues to be the fastest-growing reservation provider, this certification will allow our technology to expand alongside our clientele."
Membership in HTNG is open to hotel and hospitality companies, technology vendors, consultants, academics, press and others. At present, nearly 400 corporate and individual members from across this spectrum are active HTNG participants. Workgroup proceedings, drafts and specifications are published for all HTNG members as soon as they are created, encouraging rapid and broad adoption. Specifications are released to the public domain when they are approved for certification or when the workgroup has completed its work, typically after no more than 18 months. For more information, visit
“We envision a future of hotel properties running multiple vendor systems communicating efficiently and reliably,” commented Douglas Rice, Executive Vice President and CEO of HTNG. “HTNG certification ensures buyers a minimum level of interoperability with other products, reducing the cost and time involved in managing the complex systems needed to run the hotel of the future.”
For more information about Genares and its HTNG certification, contact Sara Wilkins at or visit the web site at

About Genares Worldwide Reservation Services
Genares Worldwide Reservations Services Ltd. was launched in 2004 by former Lexington Services Corp. founders and executives. As the first new central reservation system (CRS) to come to market since 1999, Genares’ GenaRaterSM web-based CRS and related services are provided on an ASP basis and designed for properties ranging from small independents to large chain hotels worldwide. The lodging industry’s only privately-held reservations technology provider created by hoteliers for hoteliers, Genares’ services include: seamless GDS and Internet connectivity, a private-label Internet booking engine, a web-based CRS with two-way XML property management system interfaces, and private-label voice reservations/call center services. Genares is headquartered in the Dallas/Fort Worth suburb of Irving, Texas, and has sales representation worldwide, with offices throughout Europe and Asia. The company is owned by Ricky A. Wilkins, Michael G. Wilkins and Eugene Harris. For more information, visit


Genares Worldwide Reservations
5201 N. O'Connor Blvd. Suite 400
Irving, Texas 75039
Sara Wilkins
Director of Sales and Marketing
Phone: 817-722-2834
Fax: 972-409-9988


Also See: Genares Worldwide Offers Flag-Threatened Hotels Affordable Solutions; Brands Facing Flag-Loss Turn to World's Fastest Growing Reservations Services Provider / December 2009

Genares Worldwide Reservations Services is Fastest Growing Reservations Provider, Signs it’s 2600th Hotel, The MAve in NYC; Boutique Midtown Manhattan Hotel Signs with Genares for GDS Booking Services / November 2009

GenaRes Offers Enhanced Hotel Reservations Channel Management through System Integration with Ez Yield; New York City’s Flatotel is GenaRes’ First Hotel Customer to Benefit / April 2006

Italy-Based Hotel Marketing Solutions Selects GenaRes as its New Provider for CRS, GDS, and Internet Reservation Processing; GenaRes to Power Reservations on HMS’ Consumer Web Site / October 005

Americas Best Value Inn’s 475 Properties Switch to Newly Launched GenaRes for CRS, GDS, Internet and Voice Reservations Processing / April 2005

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