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Trust International Introduces Voyager|CRS Complete Rate Program
to Automate Rate Maintenance for Hotels

Leading Hotels of the World Properties Streamlining Rate Adjustments With Voyager|CRS Complete Rate

FRANKFURT -- 24 September, 2009 -- Hotels’ difficult task of offering the best rate while balancing the need for flexibility just got a lot easier thanks to Trust International’s new Complete Rate program which automates rate maintenance.  Trust’s new Complete Rate program is a comprehensive set of powerful rate maintenance tools which offers the industry’s most flexibility; supports hotel companies’ wide array of strategies to maintain, control or adjust contracted and public flexible rates in the central reservation system (CRS); and disseminates them to the various distribution systems. 

Mindful of the complexity of hotel rate strategies and rate loading, Trust International over the past two years has developed the Complete Rate program, which includes recently added functionality on Voyager|CRS  that further enhances the rate loading system and supports the different options for rate loading specific to each hotel’s strategy.

Leading Hotels of the World partner hotels are some of the first Trust International customers making use of numerous ways in which rates can be structured and linked to reduce maintenance effort. 

Jon Londeen, Leading Hotels of the World Senior Vice President, Reservations Management, said, “Our member hotels appreciate the added efficiencies provided by Trust’s Complete Rate program.  Automating tasks like this positively impact the bottom line both in staff time saved and in the hotel’s ability to be more competitive through accurate execution of its rate strategy.” 

Teresa McEnheimer, Director of Revenue Management for Leading Hotel of the World partner ETC Hotels, noted: “Trust International’s Best Available Rate (BAR) Upload by Length of Stay has allowed us to handle the challenge of what rate to quote by selecting the optimal rate with the highest probability of selling based on arrival date and length of stay.”

“A key differentiator for Trust International customers is that we allow all derivative rates to be generated from the best available rate, lowest available rate (LAR), or a rate of their choice for all channels,” said Richard, Wiegmann, COO and managing Director of Trust International.  “Our system enables our hotel customers to set up their derivative rate strategies and then we automatically maintain all the rates for them, which significantly reduces their rate maintenance costs.” 

Trust’s yourVoyager offers numerous ways in which rates can be structured and linked to reduce maintenance effort.  For example: A hotel is able to link all of its rates using a flat amount or percentage to a single set rate such as a BAR or LAR, or perhaps link them to a rate that is recommended by a revenue management system (RMS) or to the lowest public rate for each day. This way, by simply adjusting that single rate, Trust’s system automatically adjusts all the linked rates using the hotel’s proprietary rate strategies, streamlining it at the daily operational level for the hotel staff.

Visit us at ITB Asia, Singapore, 21-23 October, Hall 602 at booth H19 or at the WIT Conference Singapore

About Trust International 
Trust International is one of the world’s leading CRS providers and international hospitality partners. Trust’s services and supporting technologies help hotel chains and hospitality groups support their sales and marketing activities with the latest distribution solutions. The range of services includes CRS solutions and software, connectivity to all GDS and IDS channels, an Internet booking engine and third party integration to PMS, RMS and CMS systems. Trust International offers the full range of CRS-related products such as content management, business intelligence and commission payment services.

Via Trust’s own communication centers located in North America, Europe and The Far East customers in 47 countries are served with private label telephone reservation, concierge and telemarketing services. 

Established in 1989 Trust International is renowned for its highly reliable reservation platform, continuous investment in system software and hardware and delivery of superior customer value. (

About The Leading Hotels of the World, Ltd. 
The Leading Hotels of the World, Ltd. is the prestigious luxury hospitality organization representing more than 450 of the world’s finest hotels, resorts and spas, and is the operator of and – the online sources for your luxury lifestyle. As the largest international luxury hotel brand, the firm maintains offices in 24 major markets across the globe. Since 1928, the company’s reputation for excellence derives from the exacting levels of quality it demands of its members, each of which must pass a rigorous, anonymous inspection covering hundreds of meticulous criteria spanning from product to behavioral standards. This set of standards is the most stringent in the industry. 

High resolution images are available for downloading at For reservations and information, visit or telephone toll-free from the USA, Canada, Puerto Rico and the US Virgin Islands, (800) 223-6800. Media Contact Ani Zerounian Director, Public Relations Tel: (212) 515-5782 E-mail:



Julie Shepherd 
Accentuate PR for Trust International in North America 
Tel. +1 815 479 1833 –

Christiane Seelgen 
Trust International 
Tel.+49 (0)69 66 40 89 15 03 -


Also See: Trust International Helps Hotels to Maximize Yield with IDeaS Best Available Rate Recommendations; WORLDHOTELS affiliate hotel Grand Elysee Hamburg among the first to use enhancement / September 2009
Trust International s Customer Care and Consultation Delivers Bottom Line Results for Customers / September 2009
Trust International Implements Trust|Connect PMS Interface with protel for New Customer Classical Hotels / July 2009 
Trust International Partners with Agilysys for Richer PMS Interface / June 2009
Hospitality Management Holdings (HMH) Coral Hotels & Resorts Sign New Partnership with Trust International; HMH Consolidates Distribution, Reservations, Channel Management, CRM with Trust International’s integrated CRS/CRM solution / June 2009
Trust International Forms Strategic Partnership with TIG Global for Web Services and Online Marketing / May 2009
Trust International Adds Wego and Make My Trip as Partners to Expand Internet Distribution for the Asian & Indian Markets / April 2009
Trust International and Hotel Booking Solutions Inc. Sign Deal To Connect World Class Hotel Brands with Tour Operators Worldwide / March 2009
Trust International Celebrates 20 Years with New Client Wins and Continued Leadership in Hotel Distribution, Technology and Service / March 2009
Trust International Wins Hotel CRS Contract for Charming Hotels and Resorts / March 2009
Trust International Implements Full CRS Services for HUSA Hoteles, Takes Dominant Position In Spain’s CRS Provider Marketplace / February 2009
Dorint Hotels & Resorts Employs New Trust International End-To-End CRS/CRM Solution; Sees Improved Sales, Guest Interaction, Campaign Management, Efficiency / February 2009
Bharat Hotels’ Selects Trust International as Enterprise CRS for Worldwide Distribution Channels for The Grand Group/Lalit Hotels / November 2008
Trust International and Kiwi Collection Partner for Luxury Hotel Rate Distribution and Reservations / November 2008
Trust International's Best of Breed Products/Services and Commitment to Asia Leads to Expansion in Market; Trust underlines APAC importance with Customer Conference and Advisory Board for the first time in Asia and successful showcase at ITB Asia, Oct 22-24 / November 2008
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Trust International Marks Successful First Half of 2008 With 7 New Clients and Increased Hotel Booking Volume / July 2008
Trust International’s Upgraded Trust|Voyager CRS v.12 Provides More Information, Saves Time / June 2008
Trust International 19th Customer Conference and Advisory Board Yields Insight, Direction for Future Development; Hotel groups discuss market trends and latest technology enhancements / June 2008
The Oberoi Group Expands Trust International Contract to Include Trident Hotels / May 2008
Trust International Adds Support of Total Pricing for Amadeus Becoming One of the First To Support Total Pricing in All Four GDSs / March 2008
TRUST International Receives HTNG Workgroup Leadership Award 2007 / March 2008
Banyan Tree Hotels and Resorts Relies on Trust Technology for their Own Private Label Chain Code; Banyan Tree’s Private Label GDS code ‘BY’ powered by Trust|Voyager CRS / February 2008
Leveraging A Record 2007, Trust International Continues Hotel Distribution Success Story in 2008 / February 2008
NH Hoteles, Europe’s 3rd Largest Hotel Group, Renews Distribution Agreement with Trust International / February 2008
Trust International's New Voyager|CRS Release Increases Hotel Distribution Flexibility and Efficiency; Trust|Voyager adds more customized enhancements to support distribution strategy of hotels / January 2008
Trust International Successfully Implements Okura Hotels & Resorts on Trust|Voyager CRS; Hotels smoothly transitioned to new OC two-letter GDS Code / November 2007
Trust International Expands Relationship with Small Luxury Hotels of the World to Include Call Center Services in Asia-Pacific and Arabic Countries / November 2007
TravTech Selects TRUST International for Worldwide Distribution and Central Reservation Services / November 2007
The Oberoi Group Extends Successful Relationship with TRUST International & Fosters CRS Integration / October 2007

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