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Founders of Launch New Hotel Booking Site; Provides
Benefits of Opaque Pricing without Keeping Travelers in the Dark

DALLAS, July 8, 2009 - Bob Diener and David Litman, the founders of and pioneers of the online hotel industry, announced today the launch of ( 

With its exclusive money-saving non-published rates travelers booking accommodations with get the benefits of opaque pricing without being kept in the dark about where they will be sleeping.

Unlike other similar programs,'s unpublished rates program has no gimmicks, allows customers to know the property in advance and permits travelers to cancel. According to Diener, " takes the guesswork and mystery out of booking a hotel room for the lowest rates. Now travelers can book accommodations knowing they are getting the absolute best rate with full disclosure upfront on where they will be staying. No more worrying about whether the hotel is in the right location or even if it's a property that meets all their criteria and standards. Our clients will always know in advance which property they are booking, even when they book a room with our low non-published rates." is the key to low rates. It offers the best hotel deals in the most popular destinations ensuring consumers receive the most value for their travel dollars. The Company provides travelers three ways to save money every time they travel:

  • Everyday Savings. provides discounts up to 50 percent off regular rates.
  • Special Non-published Rates.  Registered clients booking accommodations via the Dallas-based call center 800-HOTELS-8 (800-468-3578) can receive additional savings at select hotels with's special non-published rates.  Offered at most properties, the discounts are an additional 10 percent to 50 percent in savings.
  • Deals of the Day. Select properties are featured daily in the Deals of the Day program enabling travelers to save an additional 15 percent to 40 percent off their accommodations compared to internet rates offered by other websites.
To kick-off its launch, is offering travelers a $25 rebate. Now through July 31, 2009 travelers booking accommodations via the call center at 800-HOTELS-8 (800-468-3578) will receive a $25 rebate on all bookings, including bookings made with its unpublished rates.

" is an excellent travel resource for consumers who want to avoid the clutter and confusion of other lodging sites and easily find the best deals. We scour the marketplace and negotiate the best rates for our clients offering the lowest prices on the internet," said Diener. "We focus on only the most popular destinations and then select those properties which offer the best values," continued Diener.

"We are working very hard to ensure our guests receive the best values for their travel dollars. Our expertise in the hotel industry is unparalleled," said Litman. "Bob and I literally launched the online hotel booking industry back in 1995 with, and its predecessor Hotel Reservations Network. We are bringing our entrepreneurial spirit to in order for our clients to get the best rates, the best service and the best information," explained Litman. provides its clients the information they need to make the best hotel choice to satisfy their travel needs. The site provides complete descriptions, maps and photos of the hotels plus travelers can view a side-by-side comparison of properties to help them select the hotel that best meets their travel criteria. As an added service for a streamlined booking experience offers savings and booking capabilities for airfare and popular attractions in cities worldwide.

"We are very excited about this new venture. We have a great product with a great easy-to-remember name -, get a deal!" said Diener. "We are going back to our roots doing what we do best. With today's economic climate hotels are looking to fill their rooms and rates are at almost record lows. We are working in only the most popular destinations in order to provide the lowest rates guaranteed and the best values to our clients. Consumers will be able to rely on to get the best hotel deals and customer satisfaction," continued Diener.

" offers travelers an enhanced customer experience. While most companies continue to outsource customer support's call center is based in Dallas. We are providing jobs right here in the U.S. and giving our clients more personalized customer-oriented services," said Litman.

About provides travelers a state-of-the-art lodging website ( which offers travelers the lowest hotel rates on the internet. Registered clients calling its toll-free call center at 800-HOTELS-8 (800-468-3578) can also receive the benefits of unpublished pricing, with rates 10 to 50 percent less than other internet sites. There is full disclosure at time of booking including the hotel name and exact location. offers accommodations at hundreds of national chain and independent boutique properties in the U.S. including New York, Orlando, Las Vegas, San Francisco, Washington DC, Boston, Chicago, Los Angeles, Miami, New Orleans, Anaheim, San Diego and Reno. 


Lois Fuhr,
[email protected]


Also See: Ten Rules For Finding Cheap Hotels in Manhattan / May 2008



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