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Larkspur Hotels & Restaurants Promotes Ed Skapinok to
Newly Created Vice President of National Sales Position

Seasoned Hospitality Veteran of Over Twenty Years Becomes the
First National Sales Leader for the Bay-Area-Based Hospitality Company 


(Larkspur, CA) – August 27, 2009 – Larkspur Hotels & Restaurants, the rapidly growing Bay Area-based hospitality company, has appointed Ed Skapinok as the new Vice President of National Sales. A hospitality veteran of over twenty years, Skapinok joined Larkspur Hotels & Restaurants in February 2003 and most recently served as the Vice President of Sales for the company’s Larkspur Landing hotel brand.     
“We are thrilled to have Ed step into this new position where he will be able to further develop our national sales campaign,” says Executive Vice President of the Hotel Management Division for Larkspur Hotels & Restaurants, Ken Leone. “Ed has long been an integral part of the Larkspur sales team and with his leadership in this new position we expect our national presence to grow to new heights.”
In his new role, Skapinok will oversee Larkspur Hotels & Restaurants’ efforts to develop the company’s largest sales segment and will oversee the Key Account Management Program (KAMP) which focuses on direct sales for both regional and national accounts. He will also direct Larkspur Premier, a program geared towards smaller companies and other organizations.
Prior to his work at Larkspur, Skapinok served as the Director of Corporate Sales for Bass Hotels & Resorts, now the InterContinental Hotels Group.
In addition to his tenure in the hospitality industry, Skapinok also served on the National Business Travel Association Hotel Committee from 1996-1998 where he co-authored the NBTA Standard Hotel Modular RFP form.  In 1998 he sat on the Editorial Board of Business Travel News, the leading publication in the corporate travel segment.
Skapinok holds a Bachelor of Science degree in Marketing from California State University, Long Beach and an MBA degree from the University of California at Davis.

Established in 1996, Larkspur Hotels & Restaurants is a rapidly growing company headquartered in Larkspur, California, just north of San Francisco.  Larkspur boasts a portfolio of 23 hotels, including three distinct hotel brands: Larkspur Landing, Larkspur Hotels and The Larkspur Collection along with six exciting destination restaurants.  All Larkspur hotels offer the signature FeatherBorne bed package, upgraded amenities, high-tech efficiencies and a warm, welcoming atmosphere. Each Larkspur restaurant is designed to blend into its local setting, deliver creative culinary concepts, innovative design and exceptional culinary techniques. Larkspur Hotels & Restaurants is driven by its belief and commitment to Genuine Hospitality - delivering warm, friendly and personalized experiences to its guests.
The Larkspur Landing brand provides extended stay accommodations with a host of complimentary services and conveniences designed with today’s business traveler in mind.  Larkspur Hotels is a three-star brand which breaks the mold of large chain-hotels by offering charm and personality, while delivering great value, comfort and excellent service.  The Larkspur Collection is a premium collection of hotels, each of which offers its own unique, individual experience, complementing the local flavor of the surrounding area.  The Larkspur Collection focuses on delivering a sensorial guest experience, upscale amenities and exceptional service.
The company’s most recent addition is Hotel Abri,, in downtown San Francisco, California, which opened in September, 2008.  For more information, please visit


Larkspur Hotels & Restaurants
125 East Sir Francis Drake Blvd.
Suite 200
Larkspur, CA 94939

Wagstaff Worldwide
 Brigid Finley / Rena Ramirez



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