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.CetraRuddy Hospitality Group to Oversee Development
of CassaNY, a 50 Story Hotel-Condominium Project
Set to Rise on West 45th Street, New York City


New York (June 29, 2009):   Nancy J. Ruddy and John Cetra of CetraRuddy, Inc. announced today that their Hospitality Group, a division of their award-winning architectural and interior design firm, has designed CassaNY and its interiors in collaboration with Enrique Norten’s TEN Arquitectos. CetraRuddy additionally serves as Architect and is overseeing all construction for the project.  The 50-story independent hotel and condominium is currently rising on West 45th Street in Manhattan.  All 57 residences and 166 hotel rooms will enjoy an impressive selection of amenities and full range of services, including a world-class restaurant, spa, lushly landscaped garden, terrace, and lounge, as well as 24-hour concierge.
CetraRuddy has designed CassaNY as an iconic white tower, with modern, elegant lines of glistening metal, and artfully placed punched windows.  The fenestration creates a unique variety of views and visual experiences from every hotel room and residence in the building.  The interior public spaces are designed to welcome and inspire.  Soaring fine-tuned volumes accented with luxurious, modern materials and sculptural furniture elements greet you as you enter.  Social spaces are layered in a unique, exclusive club, to create an exciting lifestyle experience.
The masterfully orchestrated hotel and residential interiors accentuate the unique plan of the building.  Light and reflective materials remain the focus for interiors, ensuring a unified design statement, and highlighting the fresh, modern spaces.  CetraRuddy has hand-selected the finest wood, stone, glass, lacquer and leather finishes accented by diverse tactile elements including crystalline and hand-chiseled materials to create a highly refined living experience, reflecting the building’s modern vocabulary.
CetraRuddy has successfully designed and shaped unique residential buildings and communities throughout the firm’s history.  As exemplified in CASSANY, CetraRuddy creates sophisticated and urbane hotels and residences for the most discerning residents.  Intelligent planning creates graciously proportioned and spatially exciting rooms that are coupled with luxurious materials and artfully crafted detailing.
The project is anticipated to be completed in summer 2010.  
About CetraRuddy Hospitality Group
CetraRuddy Hospitality Group is a new division of the award-winning architectural and interior design firm, CetraRuddy.  Over the past three years, CetraRuddy has been successfully designing both independent brands and implementation of established international standards. In addition to CassaNY, the already thriving Hospitality Group is currently designing a 300 key Starwood Aloft Hotel and Conference Center in Long Island City, Choice Marina Resort in Cochin, India, One Charlotte at the Westin in Charlotte, NC and independent flag hotels in midtown Manhattan.
Founding Principals John Cetra and Nancy Ruddy lead a team of highly accomplished professionals.  CetraRuddy has a strong commitment to excellence and responsiveness that enables the firm to meet the needs of today’s most sophisticated clients and has earned them an award-winning reputation over the past 22 years.

Katie Daniels


Also See: What Happened to Rate Parity? Rate Integrity? / June 2009


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