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Allen Goodman Named Director, Sales & Marketing
of Hawks Cay, Duck Key, Florida

February 5, 2009 (Duck Key) -- Hawks Cay is pleased to announce the appointment of Allen Goodman as Director, Sales & Marketing. A seasoned veteran of hotel sales and marketing with more than 30 years of management experience across the U.S., Goodman is responsible for the strategic planning and implementation of all sales and marketing efforts at Hawks Cay.  

“We’re delighted to welcome Allen to Hawks Cay and anticipate impressive results from his sales and marketing leadership at our resort,” said Stephen Bello, Managing Director of Hawks Cay.  “Allen’s experience and expertise in the hospitality industry will be instrumental in driving new business to Hawks Cay.”

Goodman has held an array of sales and marketing positions  at hotels and resorts across the U.S., from Chicago to Washington, DC, Beaver Creek, Colorado to Tempe, Arizona, and Palm Coast, Florida to Newport Beach, California. He joins Hawks Cay from Ginn Hammock Beach Resort, an AAA Four Diamond property in Palm Coast, where he spent the past nine months as Vice President, Sales & Marketing.

Other positions held include Director of Marketing at the Hyatt Regency Chicago (2007-2008); Regional Vice President, Sales & Marketing for Destination Hotels and Resorts (2000-2005); Director of Sales & Marketing at the Monarch Hotel in Washington, DC (1999-2000); and Director of Sales & Marketing at Westin Innisbrook Resort in Palm Harbor, Florida (1997-1999). 

Goodman’s background even includes a two-year turn  as Assistant General Manager in charge of rooms, F&B and golf operations at Carmel Valley Ranch Resort in Carmel Valley, California (1995-1997). He got his start in hospitality as Corporate Sales Manager at the Hilton Inn in Albuquerque, New Mexico in 1976.

A native of Duluth, MN, Goodman earned a Bachelor of Science degree in Hotel Administration from the University of Nevada, Las Vegas. Over the years, he has been active in a number of community, charitable and professional organizations, including local Boys and Girls Clubs, the Leukemia Society of America, the Police Athletic League and the Hotel Management Association. He currently resides in Palm Coast, FL with his wife  and three sons. 

About Hawks Cay
Hawks Cay is the ultimate water sports destination located on the 60-acre private island, Duck Key, in the Florida Keys. The casually elegant resort features world-class fishing, a full-service marina, Dolphin Connection program, Calm Waters Spa, and kid and teen clubs, as well as a myriad of spectacular water-based activities, including sailing and diving. In February 2008, Hawks Cay revealed its dramatic transformation after a $35 million renovation. In addition to redesigning all 177 guest rooms and 100 two- and three-bedroom villas, the resort offers a new lobby area, striking veranda and sun terrace. Sophisticated dining options include signature restaurant Alma, featuring Nuevo Latino cuisine; The Terrace serving classic breakfast and brunch; The Bar at Alma featuring a selection of the world’s finest rums; Beach Grill, serving fresh seafood prepared on an open-air grill; and classic Keys-style dining at Tom’s Harbor House.   Five pools, including one exclusively for adults and a Pirate Ship pool for children, accent the resort’s water’s-edge location on the Atlantic Ocean.  As the title sponsor for the Saltwater Experience Cable fishing show and the host of the Sunrise-Sunset Tarpon Tournament, the Mercury Redbone Tournament and the Sailfish Open as part of the Sailfish Pro Series, Hawks Cay’s full-service, 85-slip marina is the premier destination for fishing in the Florida Keys. Hawks Cay is a member of Preferred Hotels & Resorts. 


Allison Greenberg
Hawkins International PR
(212) 255-6541

Also See: Northview Hotel Group Partnership Acquiring Hawk’s Cay Resort in the Florida Keys; Plans $27 million Renovation / February 2007
Signe Bjorndal Appointed Director of Sales & Marketing and Joni Barkley as Director of Sales at Hawks Cay in the Florida Keys / February 2008

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