News for the Hospitality Executive |
Market Metrix Selected by Cherokee Nation
Casinos to Measure Employee Satisfaction
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SAN RAFAEL, Calif. � Oct. 15, 2008 -- Market Metrix, LLC, the leading provider of customer and employee feedback and performance tools for the hospitality industry, announced today that Cherokee Nation Enterprises (CNE), LLC, the retail, gaming, entertainment and hospitality segment of the Cherokee Nation has selected Market Metrix to conduct employee engagement surveys and deliver online results for employee development and service improvement. Employee Metrix� is enabling CNE to survey all employees across seven casino operations. The results provide managers with tools to isolate and improve problem areas, create an engaged workforce and reduce employee turnover. "We chose Market Metrix for its online reporting systems, including action planning tools located in one central place, which makes it easy for me to measure progress across our seven casino operations," said Sharon Fagan, manager of leadership development and education for CNE. �Our employee engagement results tie to both customer satisfaction and operational metrics, like employee turnover, which makes it easy to hone in on specific issues that will have the greatest impact.� Market Metrix has long been a leader across the hospitality industry, but has specific experience with Native American-gaming operations, having served many Native American governments. �We have a strong presence in the casino market because our products are well suited to multiple service offerings and first-rate gaming operations. We have a track-record in this space and we know how to facilitate actionable information from transient day-trippers and loyal gamers alike,� said Robert Honeycutt, CEO of Market Metrix. �Employee Metrix� is arming CNE decision makers with fact-based insights into what makes an engaged workforce that, in turn, creates loyal customers." About Cherokee Nation Enterprises
About Market Metrix
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Contact:
Kristin Nash
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