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ATLANTA, GA and Singapore � November 26, 2008 � The Rainmaker Group, a world leader in automated profit optimization software and services for gaming hospitality, whose clients include Wynn Las Vegas, MGM MIRAGE, Trump Entertainment Resorts and Harrah�s Entertainment, announced it will open a regional office in Singapore as the next step in its expansion into the Asia Pacific market. Rainmaker also serves the serviced apartment/multifamily housing industry. �Rainmaker is committed to bringing the benefits and discipline of profit optimization to Asia Pacific,� said Bruce Barfield, President of The Rainmaker Group. �We have hired a new Managing Director in the area to help achieve these goals. In our frequent travels to Asia Pacific this year, we found an audience receptive to the idea of increased profitability through the �total customer value� approach our solutions deliver. Now, we are moving to leverage these opportunities to build long-term relationships with Asian gaming operators and help them realize sustained revenue growth.� Vivek Bhalla joins The Rainmaker Group as its new Managing Director of Asia Pacific responsible for setting up its regional office in Singapore and managing growth. Profit optimization expertise to benefit entire region, in any economy, as competition heats up �The Asia Pacific gaming industry is ready to adopt the profit optimization practices that could guide its growth more profitably,� said Bhalla. �Operators are looking for a way to track and assess �total customer value;� that is, each customer�s total spend, instead of only optimizing room revenue. Rainmaker�s initiative to bring this practice to Asia Pacific through its revolution sm Product Suite will benefit the entire region.� Bhalla, with more than a decade of international hotel experience, brings a wealth of expertise in pricing and distribution strategies, implementation of revenue management systems, and consulting about the change management processes required to maximize revenue and profits. Bhalla started his career with Hyatt International, and held regional and corporate roles in revenue management in both SE Asia and Chicago. He was Director of Revenue Management for Starwood Asia Pacific Hotels and Resorts for four years, based out of Singapore where he had oversight of the division�s pricing and revenue management strategies across all brands for the group�s 130-plus hotels. In November 2007, Bhalla moved into an operational role at the Sheraton Grande Sukhumvit hotel in Bangkok. He is a graduate of Cornell University�s School of Hotel Administration and holds a Masters Degree. Joining Bhalla in servicing the casino hotel market will be Bonnie Spalding, the company�s Vice President of Business Consulting. Spalding brings deep experience in casino revenue management and will oversee client implementation, installation, training and real-time support in Asia Pacific.
The Rainmaker Group also provides the revolution LRO TM profit optimization solution that enables multifamily housing operators to maximize revenue from apartment leases. revolution LRO TM lease rate improvement results have been reviewed and validated by independent accounting firms. For more than five years revolution LRO TM has delivered optimized leasing rates to the largest operators in the industry including Archstone, Equity Residential, Post Properties, Laramar Group, Home Properties, Simpson Housing, Mid-America Apartment Communities, Carmel Partners and other leading multifamily housing companies. |
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