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Biltmore Farms Hotels Installing a Solar Water
Heating System Atop its New Hilton Asheville
System Will Provide the 165-room Hotel with Over 2,000
Gallons of Hot Water a Day

Asheville, N.C., August 18, 2008 – Biltmore Farms SM Hotels is proud to announce that it will be among the first hotels to install a large-scale solar water heating system atop its new Hilton Hotel in Biltmore Park Town Square. The system will provide the 165-room hotel with over 2,000 gallons of hot water a day, and it’s expected that the system will save approximately $10,000 annually in fossil fuel costs at current rates. The hot-water system is one of the many environmentally friendly measures the community developer and its partner, Crosland, LLC, are undertaking at Biltmore Park Town Square to promote a healthy environment, reduce energy costs, and help it achieve LEED (Leadership in Energy and Environmental Design) certification.  A few additional green features for the hotel include - an energy optimization program, the use of recycled, non-toxic and local materials, and the installation of Low- E materials throughout the entire hotel.

Expected to open in summer 2009, the Hilton Asheville will be one of the first major hotels into have solar water heating, and its system will be the largest solar hot water installation to date in the WNC region. 

Jack Cecil, CEO of Biltmore Farms, says, “Biltmore Farms is proud to be a part of Western North Carolina’s transition to clean energy. The Hilton Asheville will be a wonderful place to stay because of its many amenities plus a design that contributes to the natural beauty and sustainability of our region. Our commitment to sustainability is both good for business and the environment.”

This commitment to solar hot water is just one example of how Biltmore Park Town Square is blazing new trails in Asheville. The 42-acre Town Square stands as Asheville’s first urban village — the largest mixed-use district outside of the city’s downtown. Once it is complete, Town Square will have the region’s first movie-theater with stadium-style seating as well as a variety of national stores and restaurants new to the area. 

FLS Energy has been contracted to design and install the solar hot water system. The Black Mountain company has committed to supporting the shift to clean energy by improving access to solar technologies, especially for the commercial and industrial sectors. According to FLS Energy President Michael Shore, “Solar hot water heating is one of the most cost-effective ways available to meet our energy needs. We applaud Biltmore Farms for moving forward in procuring sustainable energy for this hotel and setting an example for Western North Carolina and, indeed, the rest of the country.”  

Solar hot water systems capture the sun’s heat and put it to direct use, such as for heating water or spaces. Large hot-water users, such as hotels, hospitals, restaurants, swimming pools and homeowners are well-suited to reap the benefits of this technology.   

About Biltmore FarmsSM LLC
Founded in 1897 and located in Asheville, N.C., Biltmore Farms has become a guiding force in land management and community development in Western North Carolina, based on George Vanderbilt’s vision of smart planning and healthy communities.  

The company’s residential, master-planned communities include Biltmore Forest, Biltmore Park®, Biltmore Lake® and The Ramble Biltmore Forest®.  Biltmore Farms also owns and manages Biltmore FarmsSM Commercial, Biltmore FarmsSM Hotels and Biltmore FarmsSM Homes.  For additional information, please visit

About Crosland LLC
Founded in 1937, Crosland is one of the most prominent diversified real estate companies in the Southeast and is recognized as a leading community builder.  Its expertise in retail, multifamily, office, land development and general contracting enables it to be an innovator in multi- and mixed-use development.

Headquartered in Charlotte, N.C., Crosland has offices in Raleigh, Orlando, Tampa and Nashville, and develops, builds and manages properties in the Carolinas, Florida, Kentucky, Tennessee and Virginia.  The privately held company’s asset portfolio and current projects have a market value exceeding $2 billion.  For more detail, visit


Angela Zarrella
Biltmore Farms

Also See: Kalahari Resorts' Energy Efficient Operations Includes a Laundry Water Recycling and Filtration System which Allows Reuse of 70% of its Laundry Water; Exploring Geothermal Heat Recovery and the Use of Wind Turbines / April 2008
Marriott Residence Inn of West Orange, NJ Locks in Cost of a Portion of Electric Needs for Next Thirty Years, Helps Combat Global Warming by Installing a Solar Electric System / January 2007


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