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 David Taylor Joins The New York Palace Hotel
as Executive Director - Marketing

Chairman of NYC & Company's Signature Collection Brings 28 Years
of Experience to Landmark Manhattan Property

NEW YORK, May 1, 2008 - The New York Palace Hotel, today announced the appointment of David Taylor as Executive Director - Marketing. Mr. Taylor joins The Palace from The St. Regis Hotel in New York, where he served as the Director of Sales and Marketing for the past five years. Since 2005, he has been the Chairman of NYC & Company's Signature Collection, a marketing partnership representing the 17 top luxury hotels in New York City.

"We are thrilled to have someone of David's caliber joining us to help chart the course of The Palace," said Niklaus J. Leuenberger, Managing Director of The New York Palace Hotel. "His consummate understanding of the luxury market, coupled with his extensive track record in delivering substantial and measurable results, has earned him the reputation as one of the hotel industry's foremost marketing experts. I have every confidence that the addition of David Taylor to our team will prove to be a tremendous asset to The Palace going forward."

In his new role, Mr. Taylor will oversee all sales, revenue management and marketing initiatives and serve as a member of the Palace Executive Committee.

"This is a first-rate property with a first-rate team and I am honored to be here," said Mr. Taylor. "From the history and beauty of GILT in The Villard Mansion, to the four stunning triplex suites that crown the 55-story tower, The New York Palace is a world unto itself. I am very excited to have such an amazingly complex and expansive product offering to work with."

Prior to his work with The St. Regis Hotel, Mr. Taylor completed an extensive tenure with Swissotel/Raffles International where he led marketing initiatives in Boston, New York Istanbul, and London. In his final position with Swissotel/Raffles as the Regional Director of Sales and Marketing for The United Kingdom, he successfully repositioned Raffles Brown's Hotel from number six to number one in its competitive set. In the year 2000, Mr. Taylor was the recipient of an award for Outstanding Achievement in Sales and Marketing from The American Academy of Hospitality Sciences.

About The New York Palace Hotel

The New York Palace Hotel is located on the corner of 50th & Madison. With 811 rooms and 88 suites, The Palace is known for unparalleled splendor, spectacular views, and exquisite service. In December of 2005, The Palace welcomed the critically acclaimed GILT Restaurant and Bar to the landmark rooms of The Villard Mansion. 


Pete Holmberg
   Director of Communications

Also See: Niklaus J. Leuenberger Joins The New York Palace Hotel as Managing Director / May 2007


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