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April 2008 - Carol Verret�s recent industry workshop gathered dedicated sales, operations and general managers in San Diego to invigorate the talented group of hoteliers with recession proof sales development ideas, customer DNA and effective guest retention ideas in troubling times. With a wide spectrum of hotels in attendance and varied properties with different service levels, there was common ground when it came to concerns from the participants- the economy topping that list. �It�s rewarding to know, even in somewhat challenging times, hotel companies have the willingness to reinvest in their managers and provide them with continued education. That commitment to keeping education a priority breeds a smarter manager and a stronger leader on the property level.� said Carol Verret. Kourosh Pourkazemi with the Courtyard by Marriott Santa Clarita added,
�Carol�s such a great help and I greatly appreciate the additional tips
of what she shared and taught me during the workshop. It was very informative
and I will definitely use the tools from her training."
Carol Verret, Carol Verret Hospitality Consulting (center) and Maureen Dime, Avalon Report (right) gather with some attendees at the latest CVCT Workshop. Maureen Dime of the Avalon BUZZ Report contributed a lively Web 2.0 presentation. The social networking session highlighted the growing trend of influential virtual guest comments posted on the web, the importance of tracking traveler feedback on the property level and smart steps to manage virtual feedback. Lori Love, Nat�l Sales Manager from the Estancia La Jolla Hotel & Spa �found the Avalon BUZZ Report service to be a valuable resource allowing our property to research, respond and resolve issues that a guest experienced during their stay. The fact that our guests can place a review about their stay and post it for hundreds of other potential guests to read is beneficial to some extent, but, it can also be quite damaging if we are not aware of what our guests are saying about our hotel. The simple one step Avalon BUZZ Report will allow us to pull all the feedback from the major travel channels and be proactive in resolving issues that would have taken most of a day to obtain. It is solutions like the Avalon�s that let�s us stay one step ahead of our competitors.� The workshop was an uplifting series of ideas and sound solutions, where all participants walked away with meaningful resources and forward thinking ideas to implement with their property level associates. The one day seminar will be offered in Los Angeles on May 16, 2008. Click here for more information: http://www.verrethospitalitysolutions.com/apr08.php For additional information on industry workshops, or dedicated workshops for brand and third party management companies, please contact: Carol Verret |