CHICAGO (April 11, 2008)�TravelCLICK, the leader in hotel emarketing
and business intelligence, will host a complimentary webinar on "Global
Hotel Distribution Trends: Market Performance in 2007 and Looking Forward.�
The webinar, which will be held Friday, April 18 at 2:00pm ET, will reveal
the 2007 year-end results of TravelCLICK�s proprietary eMonitor and eTrak
market performance reports as well as forecast trends for 2008 and beyond.
Webinar attendees can also participate in a question-and-answer session
with TravelCLICK�s industry experts Scott Farrell, Vice President, Revenue
Strategy, and John Hach, Vice President, eMarketing Solutions, who have
been analyzing hotel industry trends for over 10 years. In addition to
GDS and online hotel booking performance and patterns, they will share
with webinar participants how a softening U.S. economy will affect the
hotel industry and how hotels can leverage distribution strategies and
pricing to protect their bottom line. The session will be moderated by
Barbara Taylor Carpender, President & CEO of Taylored Training and
a frequent moderator for the Hospitality Sales and Marketing Association
International.
The webinar will focus on these topics:
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Analysis of current hotel distribution channel mix and indications for
future trends.
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Growth of direct web booking by 23.6% to now account for 30% of all reservations
taken through the brands� Central Reservations Offices.
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GDS channel revenue growth to a record level of $19.1B, up 14% over the
2006 level of $16.8B.
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Relative booking performance across the major regions of the world, highlighting
top markets for growth.
-
How booking performance of third-party booking sites reflects the evolving
role of Online Travel Agents as consumers become more web savvy and engage
all information sources including social media.
To register for this complimentary webinar, please visit http://www.travelclick.net/press/event-calendar/index.cfm.
Limited space is available. An archived version of the webinar will
be available at the TravelCLICK website, and the detailed eMontior and
eTrak data will be published after the seminar.
About TravelCLICK, Inc.
TravelCLICK (www.travelclick.net)
is the leading provider of emarketing solutions that help hotels sell rooms
smarter and drive long-term profitability. TravelCLICK helps hotels maximize
asset ROI by combining innovative market analysis and proven industry best
practices with advanced technology to develop and implement high-return
strategies. The company offers a full set of solutions including reservations
and distribution management, market intelligence-based decision support,
and marketing services. Serving the hospitality industry since 1999 and
headquartered in the Chicago area, TravelCLICK has more than 12,000 customers
in 140 countries. |