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Topaz Hotel Services Taps AltiusPAR to Deliver New Dynamic Web-based
Distribution and Management Solution

Innovative end-to-end enterprise solution will offer Topaz members one-stop for their
technology, sales and marketing needs

January 23, 2008 -  Dallas, TX -- AltiusPAR, a leading developer of software and service solutions for the hospitality industry, announced today that Topaz Hotel Services has selected them to provide a comprehensive, on-demand technology solution. Under the agreement, participating hotels will leverage AltiusPAR’s unique scalable modules, including: CIS (central inventory system), CRO (central reservations system), AltiusPAR Groups (sales and catering), AltiusPAR Loyalty (loyalty programs), PMS (property management systems) and GDB (global distribution broker) with connectivity to all distribution channels, including GDS.  Together, these strategic solutions will help Topaz’s member hotels deliver exceptional, more personalized guest service while maximizing revenue and realizing greater productivity. 

“Choosing AltiusPAR was based not only on their superior next generation enterprise technology and innovative approach, but most critically on the fact that they have a deep understanding of the hotel industry,” said Eric Gustavson, President and Co-founder of Topaz.  “We wanted to quickly extend our offerings in distribution and inventory management, and AltiusPAR’s end-to-end solution offers our members a complete technology package, including sales and marketing services, and is also flexible enough to adapt to our member hotels’ future needs. With this new solution, our members have access to a larger distribution network, and can increase conversion rates and productivity, all key to running a successful business.”

AltiusPAR combines leading-edge technology with a dedication to best of breed processes to deliver a broad suite of inventory management, sales and catering, central reservations and revenue management solutions while providing hoteliers with a 360-degree view of their guests. Their enterprise solutions and services are customized to match clients' unique business needs while offering flexible financial business models. 

“AltiusPAR is thrilled to work with Topaz in providing their members with the best enterprise solution available,” said Connie L. Rheams, vice president of Business Development and Marketing.  “With our web-based and on demand environment, Topaz was able to quickly and cost-effectively extend their distribution offerings. Their members now have access to a solution that is fast and easy to deploy, greatly reducing their day-to-day operational complexities and costs, and maximizing their ability to generate revenues. ”

About Topaz Hotel Services

Topaz Hotel Services, LLC (Topaz) is a privately held company that provides Internet services,  reservations systems and private label voice reservation services to the hotel industry. Topaz makes it easier for travelers and hotels to make better decisions by providing customized and in-depth information and immediate reservations capabilities. Topaz products include San Francisco Reservations™, Silicon Valley Reservations™, ResOnCall™,™ and Detailed descriptions of services can be accessed from

About AltiusPAR

AltiusPAR is a pioneer in developing enterprise solutions that enable hotels and hotel chains to better manage room inventory, increase revenue and improve the customer experience. Built with the unique needs of the hospitality industry in mind, AltiusPAR removes the hurdles hotels face when trying to manage complex inventory and pricing data across multiple reservation channels. Built using industry leading technologies from Oracle and other partners, AltiusPAR offers a lower TCO due to its On Demand delivery model. It is a highly scalable and easy-to-use solution that frees customers from the burden of technology capital expenditure, hardware, software, service and maintenance, allowing them to concentrate on their core business initiatives. Currently, over 6,000 users in more than 430 hotels worldwide rely on AltiusPAR’s real-time, highly scalable and customizable solutions. For more information about the company or its solutions, please go to or call (940) 497-5300. 


Rebecca Metz
Metz Communications
(512) 306-0618


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