| Roswell Georgia - July 31, 2007 - Estimates of the
number of Spa consumer�s range from 30 to 60 million active spa goers in
North America alone. Elisa Kayson, SpaClique.com�s Publisher gave her elevator
speech: �take social networking concepts from "My Space" and professional
networking concepts from "LinkedIn", then add in a portion of your favorite
consumer spa finding index along with management resources for the professional
and you have the idea�
 We
noticed that most every other spa centric web site caters either to enthusiasts
or to professionals. There is just no place on the Internet where both
groups can come together in a productive �neutral� environment. Until Now!
SpaClique.com
is the first spa portal welcoming both spa enthusiasts and spa professionals
equally. Contrary to the idea of "Cliques" being exclusive to outsider,
SpaClique.com is definitely a "big tent" community environment welcoming
everyone with an interest in the spa lifestyle.
SpaClique.com is actually a site within a site. There is the enthusiast
area open to everyone with content targeted primarily to the spa consumer.
There is also a dedicated professional�s home page. The �Pro�s� area offers
all of the same features as the enthusiast area except the content is focused
on the professional. One resource exclusive to the professional is the
Career Line, an area where employers and job seeker can find each other.
Take a spin on MySpace and Friendster and most adults find amusement
in the concept and technology, but relatively few practical reasons to
keep coming back for more. They've been a boon to a mostly younger set
of users looking to meet new friends, find a date, or just generally kill
some time online. With this in mind SpaClique's EVP of Business Development
Brian Cunningham said, "we have worked very hard to make our web portal
practical as well as entertaining. More than anything, we hope SpaClique.com
becomes the place in the Spa community where members come to learn from
each other, not just enthusiast-to-enthusiast or professional-to-professional
but with quality communications in all directions that should help all
community members have a better spa experience.
As the first social\professional networking web site supporting the
worldwide spa community, SpaClique.com offers an interactive, user-submitted
network of friends, business associates, personal profiles, blogs, groups,
photos, and career referrals.
Resource areas available to SpaClique.com members include the following:
-
General Interest Areas
-
A personal home page, detailed profile, and networking console for each
member.
-
News from around the worldwide spa community.
-
A spa cuisine cookbook authored by member contributions.
-
[[SPA-WIKI]] A spa community encyclopedia also built via member contributions.
Enthusiast Interest:
-
Discussion forums with a range of enthusiast interest topics.
-
An enthusiast member blog area.
-
An information and graphically rich directory of spas and spa products.
-
A "special offers" classified advertising area listing hot deals from spas
and spa product companies.
-
An events calendar dedicated to enthusiast activities.
Professional Interest:
-
Discussion forums with a range of informative professional interest topics.
-
Career Line, a "help wanted" classified section with online candidate application
tools.
-
A professional member blog area.
-
An information and graphically rich directory listing of providers of professional
products and services.
-
A "special offers" classified advertising area listing hot deals from vendors
and professional service providers.
-
A spa industry events calendar.
MySpace.com has about 50 million active users with much of the activity
centered around business making themselves visible to consumers. The same
technology that lets members of social networking Web sites share blogs,
photos, music and video has gained popularity among businesses. Not only
have big technology companies such as Cisco Systems Inc. bought firms that
design social networking software, but some professionals have begun to
use sites like Facebook as a way to link with co-workers. LinkedIn, a business-contact
networking site, has seen its ranks swell to 12 million in just four years. |