Hotel Online
News for the Hospitality Executive

TIG Global Receives Top International Honors for Website Design
Nickelodeon, LXR Luxury Resorts and American Express Web
Campaigns Receive Summit Creative Awards
WASHINGTON, DC – August 21, 2007 – TIG Global (, the leading interactive marketing company for hospitality, recently announced the receipt of two Summit Creative Awards ( for its work on the Nickelodeon Family Suites website and the LXR Luxury Resorts-American Express promotional landing page.  The annual competition acknowledges the artistic endeavors of small and medium sized companies worldwide and has become the premier authority of creative excellence.  This year’s Summit Creative Awards attracted entrants from twenty-six different countries and judged participants on their level of creative innovation, strength in execution, persuasiveness, and ability to communicate the core message.

Prior to designing the Nickelodeon Family Suites by Holiday Inn website (, TIG Global embraced the Nickelodeon brand strategy and traveled to Orlando, Florida to gain a better understanding of the unique amenities and experience that the property offers.  With the direct experience of talking to guests, staying in the cartoon themed rooms, and traveling down the waterslide, TIG Global designed an award-winning website that not only speaks to the fun, youthful audience and reflects the atmosphere of the hotel, but also entices families worldwide to book vacations at the property through strong calls to action.  Last month, the Nickelodeon Family Suites Hotel received nearly 400,000 unique visitors to its website.

Additionally, TIG Global received a Summit Creative Award for its design of the LXR-American Express co-promotional landing page (\AmexPromo).  The winning design, which appears in the American Express online catalog, showcases unique vacation packages for three LXR Luxury Resorts and Hotels located in Puerto Rico. Through the use of bold images and compelling descriptions, the landing page conveys the luxurious style and atmosphere of each property and entices consumers to extend their stays in Puerto Rico by visiting several of the resorts.

“On behalf of Nickelodeon, LXR Luxury Resorts, and American Express, we are honored to have our creative efforts recognized on an international scale. I am very proud of our creative team for their work on these campaigns and the strong, persuasive design work they consistently produce.” said Fred Malek, chief executive officer of TIG Global. 
In addition to custom website design and development, TIG Global offers a comprehensive online marketing approach that includes search engine optimization, pay-per-click marketing, strategic linking and online advertising, email marketing, statistical reporting and analysis, and consultative account management.

About TIG Global:

TIG Global (, headquartered in Washington, DC, is the leading provider of interactive marketing services for the hospitality industry. TIG Global serves over 800 clients located throughout North America, Europe, Asia, and the Caribbean. To serve clients worldwide, TIG Global offers website translations, multi language websites, a vast network of internationally based strategic linking partners, email and pay-per-click marketing campaigns tailored to all international markets, and websites optimized for major search engines around the world. 


 TIG Global
Molly McElroy


Also See: TIG Global Expands European Operations with New Sales Director; Jeff Down to Bring 15 Years of International Travel Industry Experience / June 2007
TIG Global's E-Mail Marketing Campaign Receives National Honors; The Web Marketing Association Awards TIG Global'Best E-mail Message' for The Rittenhouse / April 2007
TIG Global Wins Nine HSMAI Adrian Awards for Website Design and Online Marketing / February 2007
TIG Global Legal Reference Simplifies Challenges Associated with Online Marketing and Brand Protection; TIG Global, Cyveillance, and HSMAI Publish Profits and Pitfalls in Online Marketing / October 2006
The West Paces Hotel Group Selects TIG Global as their Internet Marketing Partner for the Solís Brand / July 2006
Three Destination Marketing Organizations Select TIG Global As Their Internet Marketing and Management Firm / July 2006
TIG Global Receives Two Webby Awards for Website Design; LXR and the Boulders Resort Recognized as Top International Websites / May 2006
LXR Luxury Resorts Selects TIG Global as their Internet Marketing Partner / April 2006
Carlson Hotels Worldwide Selects TIG Global as its Internet Marketing Partner for Park Inn / March 2006
TIG Global Wins Four HSMAI Adrian Awards for Website Design and Accompanying Online Marketing Programs / February 2006
The Venetian Resort Hotel Casino Selects TIG Global as their Internet Marketing Agency of Record; TIG Global to drive direct online traffic to the Venetian Resort Hotel Casino / February 2006
TIG Global Announces New Senior Management Appointments / October 2005
TIG Global to Exhibit at International Hotel Conference in Monaco / September 2005
Omniture Enables TIG Global to Enhance Reporting Performance Metrics / August 2005
CVBs, DMOs Win Online with TIG Global’s Launch of ‘Destination 1’ Internet Marketing Program / July 2005 and TIG Global Announce Preferred Marketing Partnership; TIG Global to Advertise Across Kayak Network For More Than 100 Of Its Hotel Clients / June 2005
TIG Global’s New RFP Tracking & Reporting Captures More Meetings and Group Business for Hotel Clients / May 2005
TIG Global Has Been Selected by Sunstone Hotel Investors as Exclusive Internet Marketing Partner / March 2005
New ‘TIG Global Guarantee’ Makes Internet Marketing a Must for Hoteliers; TIG Global Program Eliminates Risk, Guarantees Revenue / March 2005
TIG Global Announces Executive Promotions to Propel Strategic Growth; Sue Heilbronner named EVP of  marketing and business development, John Tunney named EVP of finance and administration / February 2005
TIG Global Expands Account Management Division and Continues to Deliver the Highest Level of Interactive Marketing Services in Hospitality/ February 2005
TIG Global Guiding Internet Presence Close To 50 New Hotel Clients In Fourth Quarter 2004 / January 2005
TIG Global, HSMAI Publish First-Ever Distribution Strategy Guide for Hotel Industry / January 2005
Thayer Interactive Group Becomes “TIG Global”; Internet Marketing Firm’s New Corporate Identity Underscores Breadth And Depth Of Services / October 2004
Thayer Interactive Group Announces Previous Appointment of Michael Pusateri as EVP of Sales & Services/ September 2004
Thayer Interactive Group’s Independent Clients Quadruple Industry’s Year-Over-Year Online Revenue Growth / May 2004
Thayer Interactive Group Receives Top Honors for Website Marketing Excellence at HSMAI Adrian AwardsShow / March 2004
Thayer Interactive Group Is Selected By Driftwood Hospitality To Provide Comprehensive Internet Marketing Services / Aug 2003
Thayer Interactive Group’s Clients Outperform All Industry Benchmarks For First Quarter 2003 Online Revenue / June 2003
Ocean Point Beach Resort and Spa Selects Thayer Interactive Group To Provide Comprehensive Internet Marketing Services / May 2003
Thayer Interactive Group Selected By Quorum Hotels And Resorts To Provide Full-Service Internet Marketing / April 2003
Thayer Interactive Group Taps Industry Veteran To Head Sales And Marketing Efforts / March 2003


To search Hotel Online data base of News and Trends Go to Hotel.OnlineSearch

Home | Welcome| Hospitality News | Classifieds| One-on-One |
Viewpoint Forum | Ideas&Trends

Please contact Hotel.Onlinewith your comments and suggestions.