| FORT WORTH, TEXAS� JUNE 22, 2007 � Attendees of the 35th Annual Hospitality
Industry Technology Exposition & Conference (HITEC) can now retrieve
show schedule information beginning Monday, June 25, by visiting to www.DA2GO.com
on their and cell phone browser including Treo, SmartPhone or Blackberry.
Claire� is Digital Alchemy�s new Web-based customer-relationship management tool that delivers information directly to a digital communications device. Using pull technology to protect against unwanted text messages, guests may visit a web site on their phone or specifically pre-approve receiving a short text message to their cell phone or Blackberry from the hotel. �Claire� is a significant advancement in providing information to hotel guests with a personal touch,� said Don Hay, Digital Alchemy CEO. �We�ve designed Claire� to know who guests are, when they are arriving, and what specific information they�d like to know about the hotel, its services and its attractions. As close to being human as possible in the cyber world, Claire� takes on the persona of a highly-intuitive concierge or personal assistant who knows a guest�s every desire and anticipates every request. �This revolutionary, patent-pending software increases on-property spending by putting revenue-generating information literally at the guest�s fingertips,� he said. �It�s a powerful next step in the evolution of the emailed reservation confirmation process. Claire� provides information that is created to match the information needs of the guest the moment it is requested and is formatted to perfectly match the specific browser on the guest�s phone.� For more information, visit Digital Alchemy at
HITEC in Booth No. 1221
or at the Guestroom 2010 pavilion.
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About
Digital Alchemy