Hotel Online  Special Report


 The Former Casuarina Beach Resort in Penang, Malaysia Undergoing
Extensive Renovation; HPL Hotels & Resorts Repositioning the Resort
as the 255-room Hard Rock Hotel Penang
31st January 2007, Singapore – Penang will be buzzing with rock 'n' roll energy when Malaysia’s first Hard Rock Hotel opens along Batu Ferringhi in late 2008 announced HPL Hotels & Resorts today. With its bustling nightlife and abundance of cultural opportunities Penang is the perfect location for Malaysia’s first Hard Rock Hotel. 

The first Hard Rock Hotel in Asia was opened in Bali in 1998. The 418-room Hard Rock Hotel Bali was followed by a 320-room Hard Rock Hotel Pattaya in 2001. Both resorts were exceedingly well received by both the local and international markets with Hard Rock Hotel Pattaya named the “Hard Rock Hotel of the Year” by Hard Rock International in 2005.

Casuarina Beach Resort, which closed in Dec 2006, will undergo extensive renovation to give the property a complete makeover before it opens as the 255-room Hard Rock Hotel Penang. Keeping true to Hard Rock’s Iconic image, Asia’s third Hard Rock Hotel will feature hip, contemporary design combined with exciting activities and energetic service that preserves the brand’s passion and irreverence. 

Palmco Hotels Sdn Bhd, Owners of the Casuarina Beach Resort
Penang, Closed the Resort on December 16, 2006

Penang – December 15, 2006 - Palmco Hotels Sdn Bhd, the owners of the Casuarina Beach Resort Penang announces its property will be closed effective December 16, 2006 to facilitate an upgrading and repositioning exercise. The property is expected to reopen at end 2008.

The 178-room Casuarina Beach Resort, operational since October 1, 1973, is well recognised as one of Batu Ferringhi's pioneer and popular beach resorts. Palmco Hotels finds it both urgent and important to improve their property and with it move its hotel business into a new era of opportunity. Palmco Hotels aims to work along with the Penang Tourism Board to further position Penang as an international resort destination that offers international-class accommodation and attractions that will cater to all markets domestically and internationally.

At this point in time, Palmco Hotels has not firmed the brand the resort will take on and is in midst of discussions with HPL Hotels & Resorts. HPL Hotels & Resorts, a Singapore-based hospitality management company, currently manages the activities of eight hotels and resorts in the Asia-Pacific region, with a total of about 2,400 rooms. These include Concorde Hotel Kuala Lumpur, Concorde Hotel Shah Alam, Concorde Inn Kuala Lumpur International Airport, Hard Rock Hotels in Bali – Indonesia and Pattaya – Thailand, Casa del Mar in Langkawi – Malaysia, The Lakehouse in Cameron Highlands – Malaysia and Rihiveli Beach Resort in Maldives.

There are currently 8 Hard Rock Hotels around the world, located in Bali, Biloxi, Chicago, Hollywood, Las Vegas, Orlando, Pattaya and Tampa. 2 more are scheduled to open in the fall of 2007 – Hard Rock Hotel San Diego and Hard Rock Hotel New York. 

About HPL Hotels & Resorts

Headquartered in Singapore, HPL Hotels & Resorts is a hospitality management company, operated and wholly owned by Singapore main-board listed, Hotel Properties Limited (HPL). The HPL Group has interests in 22 properties in 8 countries with over 4,900 rooms.

In September 2001, Concorde Hotels & Resorts was officially renamed as HPL Hotels & Resorts. The Singapore-based hospitality management company is wholly owned by Singapore public-listed company, Hotel Properties Limited (HPL). HPL is widely recognized for its association with some of the most prominent brands in the world.

With just two hotels back in 1991, HPL Hotels & Resorts currently has 8 properties in Asia-Pacific and the Indian Ocean, with a total of 2,207 rooms. It operates from Singapore and manages the activities of its hotels and resorts, which includes Concorde Hotel Kuala Lumpur, Concorde Hotel Shah Alam, Concorde Inn Kuala Lumpur International Airport, Hard Rock Hotel Bali, Hard Rock Hotel Pattaya, Casa del Mar - Langkawi, The Lakehouse - Cameron Highlands and Rihiveli Beach Resort - Maldives.

Under the dynamic leadership of Mr. Ong Beng Seng, Managing Director of HPL, the group has diversified into several industries. In Hospitality, HPL owns HPL Hotels & Resorts as well as Hard Rock Hotels & Resorts. Other hotels included in the HPL portfolio are managed by Four Seasons Hotels & Resorts, Hilton International and Le Meridien.

In Food & Beverage, HPL Group's interests in many cities in Asia include Hard Rock Café and Haagen Dazs. In the Retail and Leisure Industry, there's the Donna Karan/DKNY label, while in Property Development, the group is involved in building residential properties in London and Singapore.

The growth strategy of HPL Hotels & Resorts is to open more resorts and hotels in key cities in Asia-Pacific, through partnership with like-minded associates. We assure our guests a satisfying level of comfort backed by personalised service - traits synonymous to the HPL name. 


Karen Chan 
Manager, Marketing Communications 
  Direct line: (65) 6731 4902 

HPL Hotels & Resorts 
50 Cuscaden Road 
#05-02 HPL House 
Singapore 249724 


Also See: HPL Hotels & Resorts Launching Asias third Hard Rock Hotel / January 2005
Singapore Based Hotel Properties Ltd (HPL), the Largest Owner of Four Seasons Hotels, Building Two New Hard Rock Branded Hotels in Phuket and Pattaya / August 2005

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