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HSMAI's Comprehensive Schedule of Events Planned for 2007 
Chock Full of Educational and Business-to-Business Forums
MCLEAN, VA (Jan. 12, 2007) – From strategy conferences, educational sessions, and webinars, to an extensive line-up of business-to-business forums for buyers and suppliers of hospitality, travel and tourism, the Hospitality Sales & Marketing Association International (HSMAI) has on tap a comprehensive line-up planned for 2007. 

HSMAI’s calendar of events is invaluable for sales and marketing professionals looking to hone their skills, network with customers, and stay abreast of industry changes. 

2007 Calendar


Focusing on quality, convenience and innovation, HSMAI University is offering a series of webinars designed specifically for sales and marketing professionals in travel and hospitality.  Ranging from personal branding to market planning, the one-hour sessions provide intensive education and information on relevant topics and urgent issues.  First quarter dates are as follows:

January 16 -- Personal Branding
January 17 -- The State of the Industry – A Forecast for 2007 
February 1 -- Prospecting, Profiling and Profiting – Relationship Selling in the 21st Century
February 8 -- Taking Your E-mail Marketing to the Next Level
February 15 -- Resort Best Practices:  Internet Marketing 
February 22 -- How To Do Business with the Government Today
March 1 & 8 (two-part series) -- Is the Government Giving You the Business?
March 15, 22 & 29 (three-part series) -- Market Planning

For information or to register for the webinars, visit, or call (703) 610-9024, x386. 

Adrian Awards Dinner 

January 29, 2007
New York Marriott Marquis, New York, NY

Celebrate the “A-list” and winners of HSMAI’s Adrian Awards for Advertising, Public Relations and Web Marketing at a special black-tie gala dinner and dazzling production.  Recognizing 50 years of the advertising competition this year, these prestigious awards, which honor the very best of hospitality and travel advertising, marketing materials, public relations and web site design and development, make up the largest travel-related competition of its kind in the world, embracing every area of the industry, including hotels, airlines, cruise lines, car rental companies, destinations, credit card companies and more. 

For more information or to purchase tickets, call HSMAI at (703) 610-9024 or visit 

7th Annual Resort Management Conference

March 25-27, 2007
Broadmoor Resort, Colorado Springs, CO

Presented by HSMAI and the University of Denver School of Hotel, Restaurant and Tourism Management (HRTM), this conference allows attendees to participate in an intensive two-day program and offers the unique opportunity to network, learn and experience first-hand topics that directly impact this area of the travel and hospitality industry.

Sponsorship opportunities range from exhibitors to gold level.  For more information, or to confirm exhibit space, contact Melanie Penoyar, CAE, director of development and awards competition for HSMAI,, (703) 245-8037.  For more information or to register, call HSMAI at (703) 610-9024 or visit

Travel Internet Marketing Strategy Conference

April 4, 2007 
Mandalay Bay Resort & Casino, Las Vegas, NV (at TravelCom) 

December 6, 2007 
Pointe South Mountain Resort, Phoenix, AZ (at HEDNA) 

HSMAI’s Internet Marketing Strategy Conferences bring together leading industry experts to discuss the hottest issues and trends in Internet marketing.  Seven conferences on this vital subject have been held to-date.  For more information, call HSMAI at (703) 610-9024 or visit 

Revenue Management Strategy Conference

June 25, 2007
Orlando Convention Center, Orlando, FL (at HITEC)

Designed for revenue and yield management professionals, this annual conference addresses critical issues and offers viable solutions and strategies for this very specific market segment.  For more information, call HSMAI at (703) 610-9024 or visit 

HSMAI’s Affordable Meetings®

Three shows held annually for meeting planners and suppliers, HSMAI’s Affordable Meetings? provides meeting planners with free educational workshops on topics related to affordable meeting planning, plus an impressive trade show component featuring exhibitors from a cross-section of the travel industry, including hotels and resorts, CVBs, destination management companies, airlines, etc.  The 2007 schedule is as follows:

April 11-12, 2007
HSMAI’s Affordable Meetings® Mid-America
Navy Pier in Chicago, IL

June 19-20, 2007 (please note:  Tuesday-Wednesday date pattern)
HSMAI’s Affordable Meetings® West
San Jose McEnery Convention Center, San Jose, CA

September 5-6, 2007
HSMAI’s Affordable Meetings® National
Washington Convention Center, Washington, D.C.

Contact: HSMAI’s Affordable Meetings®
c/o George Little Management (GLM)
Beth Petersen, show manager, (914) 421-3377; Fax (914) 948-2918

HSMAI/CHA Caribbean Sales & Marketing Strategy Conference

December 13-14, 2007 (TENTATIVE)
Miami, FL

The Caribbean Hotel Association (CHA) and HSMAI team up once again for this third annual event.  The two-day dynamic agenda will delve into a wide range of sales and marketing topics and tools while addressing the differences and nuances for both hoteliers and tourism officials doing business in the Caribbean region.

For more information, contact CHA at (787) 725-9139 or visit 

HSMAI is an organization of sales and marketing professionals representing all segments of the hospitality industry.  With a strong focus on education, HSMAI has become the industry champion in identifying and communicating trends in the hospitality industry, and bringing together customers and members at annual events, including HSMAI’s Affordable Meetings®. 

Founded in 1927, HSMAI is an individual membership organization comprising more than 7,000 members worldwide, with 36 chapters in the Americas Region.


8201 Greensboro Drive, Suite 300
McLean, VA 22102
phone (703) 610-9024



Also See: Celebrate HTNG and It’s On-going Successes, the Story Could Have Played Out Quite Differently / Brian Cunningham / January 2007
HSMAI Names “Top 25 Most Extraordinary Minds in Sales & Marketing” for 2006 / January 2007


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