Hotel Online  Special Report


Rob Lamb Appointed President of TravelHero
SCOTTSDALE, ARIZONA – February 14, 2007 – Rob Lamb has been appointed President of TravelHero.  In his new position, Lamb will manage all B2C and B2B related activities for the Corporation, which includes the B2C website, and the B2B partner products: GolfHero, EventHero, BusinessHero, and ResHero.  Lamb will direct and review all sales and marketing initiatives, establish new procedures for achieving increased sales, and oversee relationships with vendors, wholesalers, and online third party partners.

“We are delighted to welcome Rob to the Corporate Leadership of TravelHero,” said Matt Johnson, CEO, TravelHero.  “Rob’s success in the online travel industry, and his prior achievements as Director of GolfHero, make him the perfect candidate for the position.”

Rob became a Sales Representative for in 1998 where he was soon promoted to Affiliate Marketing Manager.  Rob then help create and managed the affiliate program, which grew to account for a large portion of the company’s revenue.

Rob held many key roles during his 6 years at, including:

  • Sr. Director of Golf Services, with responsibility for P&L, Operations, Business Development and Marketing.  
  • Sr. Director of Strategic Corporate Accounts, Call Transfer Program, and Call Centers Sales Program, including all associated support staff.  
  • Sr. Director of Internet Business Development and Affiliate Marketing In this capacity Rob developed a team to acquire and manage new affiliate relationships. 
Founded in 1995, TravelHero was an early entrant in the online travel industry serving the consumer market.  Later, in the aftermath of 9/11, the company began to focus more on business to business relationships by providing travel technology solutions to Destination Marketing Organizations and many private and publicly held businesses.

For more information, call 1-480-946-5100 or visit


 Matt Johnson


Also See TravelHero Announces Plan for Spin-off of GolfHero / September 2005
GolfHero Announces Partnership Agreement to Power All Rosen Hotels and Resorts with HOTELPAR / September 2005
GolfHero Announces Partnership with Hilton Garden Inn Scottsdale North/Perimeter Center with HOTELPAR / August 2005
GolfHero Announces HOTELPAR Program; Online Golf Vacation Packages with Cutting Edge Technology / May 2005
GolfHero Partners with Falcon's Fire and Metrowest; Online Golf Vacation Packages with Cutting Edge Technology / February 2005
GolfHero Partners with Doral Golf Resort & Spa, A Marriott Resort; Online Golf Vacation Packages with Cutting Edge Technology / January 2005
Marriott Golf Signs Agreement with GolfHero to Provide Online Reservations for Golf and Lodging / October 2004
GolfHero Partners with IBS - Integrated Business Systems, Inc./ March 2004
GolfHero Partners with EZLinks Golf, Inc. / January 2004
GolfHero Goes Live at the New Raven at Verrado / January 2004's Elite Partner Program Boosts Bookings / December 2003
Travel Hero Launches New Online Packages Designed Exclusively for Vacationers / September 2003
TravelHero Acquires / August 2003 Reservations Jump Over 400% / December 2001
Athens, Georgia CVB Website Selects for Accommodation Database and Reservations System / Dec 2001 with Database of Over 100,000 Lodging Properties Enters Internet as Full - Service Travel Site / June 1999 
IACVB Names as the Default Booking Engine on IACVB’s Web site / July 2001 


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