of Innovation and Product Development
|PARSIPPANY, N.J. (Nov. 7, 2006) –Wyndham Hotels and Resorts today announced
the appointment of Faith Taylor as vice president of innovation and product
Taylor, who reports to Peter Strebel, Wyndham Hotels and Resorts president, will be responsible for upgrading existing products and services, tracking competitive programs and trends and seeking new strategic opportunities for the brand.
“Our goal is to drive innovation with smart, functional products that add value for consumers,” said Strebel. “Faith’s strong marketing and product development background will be instrumental in positioning the Wyndham brand as a leader in design and functionality.”
Taylor has spearheaded the brand's new interior designs, in-room products and hotel prototype initiatives developed by the world-renowned design firm of Michael Graves & Associates.
She joined the Hotel Group in January 2003 as senior director of marketing for the Ramada brand, responsible for its strategic planning and repositioning programs, marketing budgets and all advertising and media commitments. Most recently she was senior director, product innovation for all Hotel Group brands.
Taylor has also served as a marketing consultant for several companies including International Home Foods Inc. in Parsippany, N.J. and Idamar Enterprise in Newark, N.J. and was a founding member of Hookt.com Inc., an e-commerce company in New York. Faith also worked for Avon Products Inc. in New York from 1987 to 1997 in a variety of brand marketing and management positions. She began her career in 1985 with Time Warner Inc. in New York as a marketing executive for People and Sports Illustrated magazines.
Taylor earned her bachelor of arts degree from Stanford University, Palo Alto, Calif., and her master’s degree in business administration from the Wharton School of Business, Philadelphia.
Wyndham Hotel Group, one of three principal components of Wyndham Worldwide (NYSE:WYN), encompasses more than 6,400 franchised and managed hotels and 534,000 hotel rooms worldwide. Through Wyndham Hotel Group, RCI Global Vacation Network and Wyndham Vacation Ownership, Wyndham Worldwide offers individual consumers and business-to-business customers a broad suite of hospitality products and services across various accommodation alternatives and price ranges through its premier portfolio of world-renowned brands. RCI Global Vacation Network offers its nearly 3.4 million members access to approximately 63,000 vacation properties located in more than 100 countries. Wyndham Vacation Ownership develops, markets and sells vacation ownership interests and provides consumer financing to owners through its network of more than 140 vacation ownership resorts serving more than 750,000 owners throughout North America, the Caribbean and the South Pacific. Wyndham Worldwide, headquartered in Parsippany, N.J., employs approximately 28,800 employees globally.
Christine Da Silva
|Also See:||American Architect Michael Graves Tasked with Designing new Prototypes and Conversion Plans for the Wyndham® Brand / March 2006|
|Kevin Rupert Appointed Vice President of Marketing and Strategy for Cendant's Wyndham Brand / November 2005|