| CHICAGO (Dec. 20, 2006) � TravelCLICK's quarterly eMonitor results
indicate continued robust health for the hotel industry based on electronic
distribution performance for the third quarter of 2006. The data shows
that worldwide electronic hotel revenue from the Global Distribution Systems
(GDS) and key Internet sites increased 14.7 percent over the third quarter
of 2005. The number of electronic room nights booked for the third quarter
increased 5.2 percent over the same time last year, while the Average Daily
Rate (ADR) increased by 9.1 percent. The average length of stay for the
third quarter 2006 was 2.15 nights, nearly the same as last year.
TravelCLICK�s proprietary database of electronic distribution performance
provides a comprehensive foundation for data analysis and trend forecasting
that is used by the global hospitality industry in the development of integrated
distribution strategy. Observations for the market based on this latest
data include:
-
Travel agency room nights through the GDS will continue a growth trend,
surpassing 100MM room nights by the end of 2006.
-
The GDS channel will continue to produce among the highest ADRs in the
market, leading its Internet counterparts by as much as 30 percent.
-
The landscape of electronic distribution will see continued growth over
the next 12 months:
-
With recent market consolidation, the GDS channel will continue steady
performance against hotel industry growth, with up to one-third of global
hotel bookings.
-
Merchant Programs will expand their reach globally, and technology advancements
will make it easier for hotels to conduct business directly with online
wholesalers.
-
Top markets, including New York, London and Hong Kong, will continue to
trend with their respective economies, while new high-growth markets emerge,
including Shanghai, Beijing and Singapore, as well as markets in Latin
America and the Middle East.
�Third quarter travel agent results continue to show steady growth,� said
TravelCLICK Vice President of eMarketing Solutions John Hach. �In addition
to the increase in room night growth of 4.9 percent, the significantly
higher ADR for travel agent bookings compared to bookings made via the
Internet demonstrates a continued reliance on travel agents for servicing
the consistent and reliable upscale travel community.�
eMonitor results are compiled from TravelCLICK's comprehensive proprietary
database, which is the exclusive source of hotel industry electronic distribution
data from the Amadeus, Galileo, Sabre and Worldspan GDS. TravelCLICK's
eMonitor also includes hotel bookings made through third-party travel Internet
websites powered by Pegasus Solutions.
Travel Agent Component
Travel agent bookings represented 80.1 percent of total room nights.
The travel agent component of GDS bookings had a 9.3 percent increase in
ADR and a 14.6 percent increase in revenue versus the third quarter of
2005. Travel agents also continued to be a key source of higher rate business
for hotels. The average rate for room nights booked through travel agents
was 33.3 percent higher than the average rate for room nights booked via
the Internet.
Year-to-date for 2006, travel agent hotel room nights via the GDS were
up 6.2 percent, driving a 7.3 percent growth in ADR from the same period
in 2005.
Internet Component
Internet room nights, sourced from consumer online transactions on GDS-powered
Internet sites and Pegasus-powered third-party sites, showed a gain of
6.4 percent compared to the third quarter of 2005. ADR was up 8.3 percent
for Internet bookings; revenue was up 15.2 percent compared to the same
period last year.
.
Third Quarter 2006
| .. |
Room Nights
|
% Change
|
ADR
|
% Change
|
|
Total GDS and Pegasus Hotel e-Commerce
|
32,529,390
|
5.2%
|
$143.59
|
9.1%
|
|
Travel Agent Component
|
26,051,207
|
4.9%
|
$151.10
|
9.3%
|
|
Consumer Internet Component
|
6,478,183
|
6.4%
|
$113.36
|
8.3%
|
.
Year-to-date 2006
| .. |
Room Nights
|
% Change
|
ADR
|
% Change
|
|
Total GDS and Pegasus Hotel e-Commerce
|
95,208,134
|
6.1%
|
$142.83
|
7.2%
|
|
Travel Agent Component
|
78,195,472
|
6.2%
|
$149.79
|
7.3%
|
|
Consumer Internet Component
|
17,012,662
|
5.9%
|
$110.87
|
6.6%
|
.
GDS Performance by Market Segment
Results for the third quarter of 2006 by industry market segment are
shown below for GDS bookings only. All market segments showed increases
in both room nights and ADR compared to the third quarter of 2005.
.
Third Quarter 2006
|
Market Segment
|
Room Nights
|
% Change
|
ADR
|
% Change
|
|
Luxury
|
941,594
|
11.0%
|
$341.72
|
9.0%
|
|
Upscale
|
10,029,048
|
1.4%
|
$179.33
|
9.3%
|
|
Mid-Scale
|
11,888,514
|
3.6%
|
$118.81
|
10.2%
|
|
Economy
|
2,656,431
|
4.3%
|
$83.22
|
7.9%
|
.
Year-to-date 2006
|
Market Segment
|
Room Nights
|
% Change
|
ADR
|
% Change
|
|
Luxury
|
2,707,221
|
11.6%
|
$339.85
|
7.3%
|
|
Upscale
|
30,334,432
|
1.7%
|
$178.76
|
7.8%
|
|
Mid-Scale
|
35,423,810
|
4.8%
|
$116.76
|
7.9%
|
|
Economy
|
7,314,706
|
8.0%
|
$81.44
|
7.6%
|
.
Top Destination Markets
The top 10 worldwide destination markets in room nights for GDS and
Pegasus third-party powered websites, in order, were:
.
Third Quarter 2006
| .Top
Destination Markets |
Room Nights
|
% Change
|
ADR
|
% Change
|
|
New York
|
1,385,724
|
5.5%
|
$250.76
|
9.5%
|
|
Los Angeles
|
1,103,092
|
2.6%
|
$150.79
|
8.8%
|
|
San Francisco/Oakland/San Jose
|
1,019,445
|
4.9%
|
$152.49
|
7.7%
|
|
Washington/Baltimore
|
938,710
|
-3.1%
|
$166.19
|
6.4%
|
|
London
|
877,248
|
10.8%
|
$260.51
|
15.1%
|
|
Chicago
|
873,926
|
6.2%
|
$157.39
|
12.3%
|
|
Dallas
|
576,765
|
-1.0%
|
$115.91
|
11.7%
|
|
Atlanta
|
523,352
|
-4.3%
|
$118.99
|
9.1%
|
|
Boston
|
509,671
|
1.8%
|
$170.15
|
9.3%
|
|
Houston
|
451,556
|
7.1%
|
$121.38
|
+11.4%
|
.
To receive a free listing of third quarter results by top 50 cities
worldwide in electronic bookings, please email [email protected].
GDS hotel booking summaries by individual local market also are available
at www.travelclick.net.
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at http://travelclick.mediaroom.com.
About TravelCLICK
TravelCLICK (www.travelclick.net)
is the leading provider of hotel business process management (BPM) solutions
that drive long-term profitability. TravelCLICK helps hotels maximize asset
ROI by combining innovative market analysis and proven industry best practices
with advanced technology to develop and implement high-return strategies.
The company offers a full set of solutions including reservations and distribution
management, market intelligence-based decision support, and marketing services.
Established in 1996 and headquartered in the Chicago area, TravelCLICK
has more than 12,000 customers in 140 countries.
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