Hotel Online  Special Report

TravelCLICK Introduces Powerful New Rate
Recommendation Tool, RateADVISOR
Created in partnership with IDeaS, RateADVISOR is the industry’s
first rate recommendation tool within a rate shopping solution
MINNEAPOLIS, MN (HITEC Conference, June 20, 2006)—TravelCLICK Inc., a leading provider of hotel business process management (BPM) solutions, has introduced the newest addition to its market intelligence portfolio, RateADVISOR.  Developed in collaboration with IDeaS, the leader in revenue management systems, RateADVISOR is a powerful rate recommendation tool designed for hotels that want to improve their manual pricing processes and increase profitability.

Incorporated within TravelCLICK’s popular RateVIEW shopping solution, RateADVISOR provides hoteliers with the optimal rate of the day based on competitive market data and the latest revenue management technologies.  It uses TravelCLICK’s exclusive real-time market data from its Hotelligence and RateVIEW reports and processes it through the proven IDeaS algorithm that has been optimized for the TravelCLICK data.   

“Pricing remains a critical element of the consumer buying decision.  RateADVISOR helps hotels determine the right rate by day to maximize revenue,” said Scott Farrell, Senior Vice President of Product Management at TravelCLICK.  “It is designed to be used as part of a hotel’s overall pricing process—providing quick, actionable recommendations focused on increased revenue.” 

With just one click, RateADVISOR recommends a range of optimal daily rates, based on hotel occupancy so that they can incorporate these recommendations into a hotel’s overall revenue management strategy quickly and simply.  It saves time for key hotel staff, reduces the impact of turnover and adds consistency to pricing processes.
“TravelCLICK was the only partner we could work with to bring this totally unique solution to market—because of their extensive intelligence solutions and experience with distribution strategy,” said Joseph Martino, Senior Vice President at IDeaS.  “RateADVISOR is an effective first step for hotels that want to maximize transient revenue and incorporate some science into their revenue management practices.”

RateADVISOR is being introduced this week at the Hospitality Industry Technology Exposition and Conference (HITEC) in Minneapolis, MN, along with the total TravelCLICK solution, including market intelligence, reservations and distribution management, and marketing services.

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About IDeaS
IDeaS ( is the leading provider of hospitality-focused pricing and revenue optimization solutions. Headquartered in Minneapolis, IDeaS maintains global technology, support, and sales office in North America, the United Kingdom, Europe, Australia, and Asia. 

About TravelCLICK 
TravelCLICK ( is the leading provider of hotel business process management (BPM) solutions that drive long-term profitability.  TravelCLICK helps hotels maximize asset ROI by combining innovative market analysis and proven industry best practices with advanced technology to develop and implement high-return strategies.  The company offers a full set of solutions including reservations and distribution management, market intelligence-based decision support, and marketing services.  Established in 1996 and headquartered in the Chicago area, TravelCLICK has more than 12,000 customers in 140 countries. 


Katrina Pruitt-Andrews

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TravelCLICK Reports Fourth Quarter Worldwide Hotel Revenue from Electronic Channels Up 10.9% / April 2006
TravelCLICK iHotelier Selected by Hotel Arena for Central Reservation System Solution / April 2006
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TravelCLICK iHotelier Selected by CHIP Hospitality for Central Reservation System Solution / April 2006
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TravelCLICK Names David Marshall Chief Architect; Industry Veteran to Advance TravelCLICK’s Hotel Revenue Delivery Platform / March 2006
The Ritz London Selects TravelCLICK iHotelier as Its Central Reservations System; Website Booking Revenues Up 44% / March 2006
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TravelCLICK Launches International Call Center Supporting iHotelier CRS Customers Worldwide / January 2006
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TravelCLICK’s iHotelier Selected by The Island Hotel Newport Beach for Central Reservation System Solution / December 2005
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Sabre Travel Network and TravelCLICK Launch Enhancement to Hotel Spotlight; New Precision Path Analytical Tool Now Available / November 2005
TravelCLICK Acquires Vantis International Corporation; Vantis Customers Gain a Full Range of Revenue-Building Reservations and Decision-Support Solutions / October 2005
TravelCLICK, Amadeus, Galileo, Sabre and Worldspan Join Efforts to Help Hurricane and Earthquake Victims / October 2005
TravelCLICK Announces Call For Entries for The 2005 E-Marketer of the Year Awards / September 2005
TravelCLICK Names New CFO and CIO / September 2005
BTG-Jianguo Hotels and Resorts Selects TravelCLICK’s iHotelier Central Reservation System / August 2005
Wynn Las Vegas, Chicago Convention and Tourism Bureau Select TravelCLICK’s iHotelier CRS Platform / June 2005
TravelCLICK Names Robert Post as President and Chief Executive Officer / May 2005
Accor North America Hotels Selects TravelCLICK’s ChannelManager / April 2005
Major Hotel Chains Grow Internet Reservations Over 22% in 2004; Brand Websites Increase Volume of Reservations Over 31% / April 2005 
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