Hotel Online  Special Report


 Owned by GH Capital LLC and Managed by Joie de Vivre Hospitality,
the 209 room Hotel Angeleno Opens in Los Angeles
LOS ANGELES, June 7, 2006 - One of Los Angeles' most recognized landmarks is set to unveil its complete transformation as the new boutique hotel property, Hotel Angeleno. After a six-month renovation process, Hotel Angeleno opens the doors to a casual, yet luxurious Westside destination complete with the city's newest Italian steakhouse, West, 209 redesigned guest rooms and some of the best panoramic views in Los Angeles. Owned by an investment group led by GH Capital LLC, the hotel is the first Southern California property to be operated by San Francisco-based Joie de Vivre Hospitality.
"Our vision to take one of the most recognized buildings in Los Angeles and update its contemporary design to match the quality of the surrounding neighborhood has been realized with Hotel Angeleno," said Gregory Perlman, Principal of GH Capital. "We've incorporated the city's trend-setting demeanor with a warm, casual Hotel Angeleno touch that is displayed in the new design, expanded amenities, and most importantly, our attention to service. We welcome all Angelenos and visitors to our city to come and experience the new Hotel Angeleno."
"Hotel Angeleno is the perfect southern California embodiment of the Joie de Vivre spirit," said Chip Conley, founder of Joie de Vivre
Hospitality. "The dedication to quality and service, the handsome design aesthetic and the unique personal touches throughout are all part of our signature style and we are very excited to introduce that to Angelenos and visitors to the city."

Hotel Angeleno

Hotel Angeleno Guest Room Desk

The property's complete multi-million dollar renovation features the redesign of 209 guestrooms, including three one-bedroom suites, four
meeting spaces, West, the penthouse restaurant and lounge, a heated outdoor pool and lounge area, and a full fitness center. The hotel's iconic circular design was updated with a sleek, custom-designed exterior light display, lush landscaping and a 200-foot-long glass wall that anchors a contemporary light installation that provides a dramatic welcome to hotel guests.
The hotel's new interior design, courtesy of Los Angeles-based JoFusion, Inc., is a mix of warm and cool elements, blending together dark
wood, slate and stone with neutral taupe, amber and glass accents. Upon entering the modern, airy lobby, complete with reception area, library lounge and coffee bar, guests are immediately drawn into the relaxed luxury of the Hotel Angeleno environment. Guest rooms are well-appointed with sophisticated, contemporary design and an array of amenities, including plasma televisions, imported Italian linens, bath products from Los Angeles-based LATHER, and private balconies with views of the Santa Monica Mountains, the Getty Museum and the city's Westside. For guests looking to soak up Los Angeles' beautiful weather, the private, heated outdoor pool and surrounding lounge is the ideal spot for relaxation. The pool area features a luxurious environment with couches, banquettes, lounge chairs, a fireplace, full-service menu including bar items, and live music on select evenings.
A short trip up to the 17th floor brings guests to West, an Italian steakhouse, offering stunning panoramic views of Los Angeles from downtown to the Pacific Ocean. The hotel's modern, yet relaxed design aesthetic continues into the restaurant and lounge, which boasts a full-service breakfast, lunch and dinner menu from acclaimed executive chef Josh Moulton. Signature cocktails, an impressive wine program and a diverse schedule of live music from some of the city's most talented artists complement West's desirable location and rich design.
West's extensive menu and wine program are inspired by the diverse culinary topography of Italy, integrating Mediterranean and Tuscan
influences into each selection. Having attended Yale and trained at the Culinary Institute of America (CIA), Chef Moulton comes to West directly from New York City's Union Square Cafe. Additionally, Moulton's experience ranges from Service Director at New York's Gramercy Tavern to NYC Culinary Director at CB5 Restaurant Group.
Hotel Angeleno will also extend its personal touch beyond the property's grounds with an innovative service and amenity program. Guests
will feel completely connected to Los Angeles' culture during their stay thanks to LA-ready GPS systems available for rent in the hotel and an iPod Exchange, which allows guests to check out iPods pre-loaded with various music playlists and podcasts. For the beauty buff, Hotel Angeleno has developed "Angeleno Beauty," a full-service mobile spa that offers guests in-room and poolside personal makeovers, beauty treatments and expert advice. Guests will also enjoy a quintessential Joie de Vivre Hospitality touch with "Hidden LA," a guide that highlights local hotspots and must-sees from the Angeleno perspective, modeled after Joie de Vivre's popular "Joy of Life" guides in San Francisco. Finally, Hotel Angeleno guests can skip the chaos of LA's traffic-plagued landscape with complimentary hotel car service in luxurious Cadillac Escalades.
About Hotel Angeleno
Hotel Angeleno is the first southern California property operated by San Francisco-based Joie de Vivre Hospitality and is a complete
transformation of one of Los Angeles' most iconic properties that, since its construction in 1969, has become a Brentwood landmark for tourists and local residents alike. The hotel now features 209 redesigned guestrooms, a fresh, new interior and exterior design and West, a penthouse-level Italian steakhouse and lounge offering panoramic views of the city. The property also features more than 2,500 square feet of meeting space, a heated outdoor pool, fitness center and business center. Hotel Angeleno is the closest hotel to the world-famous Getty Center Museum and offers guests access to Beverly Hills, UCLA, Santa Monica and a variety of southern California attractions. For more information on Hotel Angeleno, please visit or call 866-ANGELENO.
About GH Capital
Based in Sherman Oaks, CA, GH Capital LLC ( is a national real estate developer with extensive holdings in apartments, hotels and land. The company's portfolio includes over 9,000 apartments in 13 states and hospitality projects throughout Southern California. GH Capital's newest resort community, Montesoro, is located on 3,000 acres in Borrego, CA and will include over 1,000 homes, two Tom Fazio golf courses, and a 100-room boutique hotel. GH Capital's philosophy is to enhance the communities in which it works by providing fresh perspective and innovative design and planning. Its Principal, Gregory Perlman, is a second generation
native Angeleno.
About Joie de Vivre
Based in San Francisco, Joie de Vivre Hospitality ( is a creative collection of lifestyle businesses.
As California's most prolific hotel operator (2006 projected sales are $140 million), the Joie de Vivre portfolio encompasses 35 hospitality businesses in California, including 28 boutique hotels. These properties represent a total of over 2,800 rooms and include five distinctive restaurants and bars. The company also owns and operates San Francisco's largest day spa, the Kabuki Springs & Spa. Each property celebrates California through a unique visual style, uncompromising design principles, one-of-a-kind amenities and personalized service.


About Hotel Angeleno
About GH Capital
About Joie de Vivre

Also See: The 209 room Holiday Inn Brentwood - Bel Air Receiving Multi-million dollar Renovation; Joie de Vivre Hospitality Will Manage The Iconic Property as the Hotel Angeleno / November 2005
CIM Group Signs Joie de Vivre to Manage The Strand Hotel in Huntington Beach, California / May 2006

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