Hotel Online  Special Report

 Hersha Hospitality Management Names Keith C. Poehlman
Vice President and Corporate Controller 
PHILADELPHIA, March 22, 2006 - Hersha Hospitality Management, a hotel management and asset management company of nationally franchised, upper upscale, upscale and midscale hotels in the eastern United States, today announced that Keith C. Poehlman has joined the company as vice president and corporate controller.  In this position, Poehlman will lead the finance and accounting team that provides property-level and consolidated accounting information, payables management and internal audit.

Poehlman most recently served as the corporate controller for Starr Restaurant Organization, which grew during his tenure from six to sixteen upscale restaurants.  Previously at GF Management, the management arm of the Lubert Adler Funds, Poehlman served as corporate controller and oversaw implementation of a new accounting system for more than 40 hotels.  Poehlman also has worked extensively as a controller at HEI Hotels, which was acquired by Starwood Hotels during his tenure.  Early in his career, Poehlman served as a regional and property-level controller for the leading hotel brands, including Marriott, Hilton, Sheraton, and Sofitel.  Poehlman earned his
Bachelor of Science from De Paul University in Chicago.

"As Hersha Hospitality Management continues to grow its third-party management business, we decided to invest in an industry veteran with deep experience in finance and accounting to ensure that we continue providing best-in-class centralized accounting, property audit, internal controls and reporting to public company standards," said Naveen Kakarla, Hersha Hospitality Management vice president of administration.  "Keith has many years of valuable experience as a controller, both at the corporate and property level, in full-service and select-service properties.  His leadership and management style will further develop the talents of our existing accounting staff and attract additional talent to our company."

Hersha Hospitality Management currently provides asset management services for 14 properties and hotel management services to more than 50 upper upscale, upscale and midscale hotels in the most valuable markets in the nation, including Boston, Hartford, New York City, New Jersey, Philadelphia, metro Washington D.C., and Atlanta.

Certain matters within this press release are discussed using forward- looking language as specified in the Private Securities Litigation Reform Act of 1995, and, as such, may involve known and unknown risks, uncertainties and other factors that may cause the actual results or performance to differ from those projected in the forward-looking statement.


Hersha Hospitality Management

Also See: Naveen P. Kakarla Named Vice President with Hersha Hospitality Management, Overseeing Finance, IT, Human Resources / December 2005
Hersha Hospitality Trust Names Two New Vice Presidents; Robert Hazard Named VP of Acquisitions and Development, William J. Walsh Named VP of Asset Management / August 2005


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