| March 6, 2006 - The Kahala Hotel and Resort (www.kahalaresort.com),
formerly the Mandarin Oriental Kahala, a Five Diamond property, selected
Blue Square Studios and its Hospitality ToolkitTM to ease its online brand
transition from the hotel chain to a luxury, independent hotel. Landmark
Hotels Group, the resort's management company, selected Blue Square Studios
(www.bluesqstudios.com) over
competitors on the basis of the functionality of their HospitalityToolkitTM
product suite and its ease of use.
 �Clearly
our challenge in moving from brand affiliation to independence is maintaining
occupancy and rate,� said Glynis Esmail, Vice President of Landmark Hotels
Group. �Blue Square Studios has demonstrated that they not only understand
what that takes, but have these amazing tools and unique industry e-commerce
expertise to guide us through achieving and even exceeding our performance
benchmarks. We view Blue Square Studios as our partners in the inauguration
of The Kahala Hotel & Resort as an independent.�
�We have significant experience with handling exactly this type of situation,�
said Shane Ettestad, President & CEO of Blue Square Studios. �Our HospitalityToolkitTM
provides the power to a number of other management groups and hotels to
easily manage their web presence and e-marketing campaigns � onsite or
remotely.
Blue Square Studios recently received both an HSMAI Golden Click and
a Web Marketing Association WebAward for its HospitalityToolkitTM
application in the conversion of the Portola Plaza Hotel from brand to
independent operation. Leading Hotels of the World has also just named
Blue Square Studios to its Leading Service Provider Network.
About The Kahala Hotel & Resort:
Recognized as Oahu�s only AAA Five Diamond resort and renowned for
having the �Best Rooms and Food in the U.S.� by Conde Nast Traveler, The
Kahala Hotel & Resort evokes Hawaii�s nostalgic era of timeless elegance.
The 364-room resort features panoramic views of the Pacific Ocean, Diamond
Head Crater, Ko�olau Mountain Range and a private lagoon with five resident
Atlantic bottlenose dolphins. Discerning guests may enjoy any of
the resort�s six restaurants and experience the sensory pleasures of the
Spa Suites.
About Blue Square Studios:
Blue Square Studios (www.bluesqstudios.com)
is a leading provider of Web-based business solutions for the hospitality
industry. By combining its Hospitality Toolkit with their award-winning
designs, Blue Square Studios delivers revenue-generating Web sites and
extranets for clients of all sizes. Blue Square Studios clients include
Hostmark Hospitality Group, Hilton Hotels Corporation, Enchantment Resort
and Woodfin Suite Hotels. Visit www.bluesqstudios.com
or call Blue Square Studios Sales at 623.466.6611 |