with the Highest Overall Hotel Performance Scores:
Doubletree Guest Suites Naples, Florida and Doubletree Hotel Bay City, Michigan
BEVERLY HILLS, Calif. - March 29, 2006--Doubletree (NYSE:HLT) recognized its properties for outstanding efforts in 2005 as part of the brand's Hotel Performance Awards Program during the Doubletree General Managers Conference in Roanoke, Va. Nineteen awards in various categories were presented to hotels chosen from the brand's 160 hotels across North America. Each hotel award winner received individual recognition during a specially planned celebratory reception at the conference in early March.
"Whether it is surprising a guest with a simple, helpful gesture or creating a wide-reaching program that brings together members of our community with team members at our hotels, we are truly proud of the multitude of resources and talents our Doubletree hotel team members provide each and every day," said Dave Horton, senior vice president -- brand management for Doubletree. "We are proud to present the Doubletree Hotel Performance Awards Program to acknowledge those hotels and individuals that have embraced a daily commitment to deliver an outstanding hotel experience as well as make a difference in the lives of others."
Finalists for the Connie Awards and Doubletree Pride Awards were determined by two key components of the Doubletree Balanced Scorecard rating system: a Brand Consistency Index (a measurement of Physical Condition, Cleanliness, and compliance with Brand Standards) and Guest Loyalty Scores (a combination of three scores from the Doubletree Satisfaction and Loyalty Tracking Report).
Named in honor of company founder Conrad Hilton, two hotels tied for the first time in brand history, as the top-performing hotels in the Doubletree brand with the highest overall hotel performance scores:
-- Doubletree Guest Suites Naples, Florida
DOUBLETREE PRIDE AWARDS
The brand also was proud to present its Doubletree Pride Awards. These awards are presented to the top ten hotels across all brand product lines.
-- Doubletree Guest Suites Phoenix - Gateway Center, Arizona
DOUBLETREE CONTINUOUS IMPROVEMENT AWARDS
For the first year, Doubletree introduced two new awards that celebrated marked year-over-year improvements in product quality and RevPAR Index (market share) scores.
-- Most Improved Quality Award - Doubletree Guest Cincinnati/Sharonville,
DOUBLETREE 2005 CARE CUP - Doubletree Guest Suites Phoenix - Gateway Center, Arizona
The Doubletree 2005 CARE Cup, one of the most prestigious hotel performance awards presented by the brand, was proudly presented to the Doubletree Guest Suites Phoenix - Gateway Center. This hotel demonstrated consistent and exceptional performance on:
Doubletree Crystal Cookie Awards celebrate those hotels that demonstrate an extraordinary commitment to embracing the brand's CARE culture and share that commitment with their local community, their guests and their fellow team members.
2005 Community CARE Award -- Doubletree Hotel Bay City, Michigan
In March 2005, Mary Martinez -- a single mother of 10 and employee at
the Doubletree Hotel Bay City -- was running out of options on where to
live, after her house had been condemned for quality issues. That's when
Wendy Row, Martinez's boss took over.
The end result -- Martinez was able to make the repairs necessary to return to her home with her family.
2005 Community CARE Award -- Doubletree Hotel New Orleans, Louisiana
In August 2005, one of the most devastating hurricanes in U.S. history slammed into the Louisiana Gulf Coast. Under the leadership of general manager Pat Shimon, nearly 50 employees at the Doubletree Hotel New Orleans courageously endured days and weeks of a limited support infrastructure of power, water, food and communications. The team ensured that hotel guests who stayed through Hurricane Katrina were provided with the best of comfort and care, until suitable transportation was arranged for them to leave the city.
More than 80% of the hotel's employees suffered significant damage to their own homes. As recovery efforts continue for themselves and their neighborhoods months later, the hotel team at the Doubletree Hotel New Orleans continues to provide an unparalleled level of service to thousands of volunteers and administrators from relief organizations around the world who stay at the hotel.
Teaching Kids to CARE(R) Spring Initiative Award - Doubletree Hotel Crystal City/National Airport, Virginia
Doubletree has enjoyed a successful relationship with the National Arbor Day Foundation(R) during the past two years. As part of the brand's educational initiative with adopted schools and youth organizations across the country, the Doubletree Teaching Kids to CARE program has planted 25,000 new trees to help re-green America and save our earth and its vital resources.
When it came to the brand's tree-planting adventure last Spring, there was one hotel that really took Teaching Kids to CARE to a whole new level. Delia Ramis and Lorna Rivera at the Doubletree Hotel Crystal City/National Airport decided to adopt students at Kendall Demonstration Elementary School at the National Deaf Education Center in Arlington, Virginia. Ramis and Rivera felt that the tree-planting endeavors were so interactive that the students at Kendall Elementary could benefit from and enjoy such an incredible lesson. They worked with educators at the school to develop their own specially designed lesson plan for the students and even learned sign language to communicate with the kids. The end result was an inspirational lesson for both adults and kids alike that they would not soon forget.
Teaching Kids to CARE Fall Initiative Award -- Doubletree Metropolitan Hotel, New York City
Hurricanes Katrina, Rita and Wilma caused devastating effects to several communities throughout the Southeast United States during the Fall of 2005. Doubletree hotels rose to the occasion to teach thousands of children of America once again about the power of community service by holding Community Cookie Fundraisers with their adopted schools and youth organizations to benefit the American Red Cross(R) Disaster Relief Fund.
The Doubletree Metropolitan Hotel decided to rise to the occasion by holding a "Doubletree Double Hurricane Fundraiser" with two schools in the New York Metropolitan Area which led to a $6,000 donation to the American Red Cross.
Themed "Heroes of the Brand Promise," the Doubletree Hotels General Managers Conference offered opportunities for general managers and corporate team members to learn, network and build relationships through brand-specific meetings, interactive workshops, guest speakers and award presentations.
With a growing collection of contemporary, upscale accommodations in more than 160 gateway cities, metropolitan areas and vacation destinations throughout the U.S., Canada and Latin America, Doubletree Hotels, Guest Suites, Resorts and Clubs are distinctively designed properties that provide true comfort to today's business and leisure travelers. From the millions of delighted hotel guests who are welcomed with the brand's legendary, warm chocolate chip cookies at check-in, to the luxurious Sweet Dreams(R) by Doubletree sleep experience, to the advantages of the award-winning Hilton HHonors(R) guest reward program, each Doubletree guest receives a satisfying stay wherever their travels take them. For further information or to make reservations for any Doubletree hotel, visit our consumer website at www.doubletree.com or call l-800-222-TREE in the U.S. and Canada.
|Also See:||Doubletree Guest Suites Naples, Florida Named 2004 Top-performing Hotel in the Doubletree Brand / March 2005|
|Doubletree Recognizes Top Hotels for Performance During 2003 / March 2004|
|Doubletree Recognizes Top Hotels for Excellence in Hotel Performance During 2002 / April 2003|