Hotel Online  Special Report


Peppertree Inns & Suites Reap the Benefits of MSI Two-way Interface
Best Western member properties maximize room revenue
via two-way CRS rate-tiering feature 
PHOENIX — FEBRUARY 27, 2006 — The Peppertree Inns of Washington, a group of three-diamond Best Western-affiliated hotels with locations in Auburn, Yakima, Liberty Lake and Spokane, Washington, are part of the growing number of lodging properties to team up with Multi-Systems Inc. to benefit from a two-way Central Reservation System interface. 

Phoenix-based Multi-Systems Inc. (MSI), a leading supplier of property-management and integrated operations/marketing technologies for the lodging industry, was the first to implement and install the Best Western two-way CRS interface based on new Open Travel Alliance specifications.  Today, WinPM is installed in more than 111 Best Western Hotels, with 54 currently reaping the benefits of two-way connectivity to Best Western’s CRS and another 57 preparing for CRS installation. 

“Our two-way interface system was implemented close to a year ago,” said Rita Santillanes, majority owner of the Best Western Peppertree Inns group. “We did a lot of shopping around for this kind of system among many vendors offering similar technology, and we selected MSI because their two-way interface had more to offer for our investment than any other we looked at. We were previously a manual hotel group—we did everything by hand, which involved a lot of man hours and a lot of paperwork among our four properties.”

“We can now see, instantly and in real time, what’s going on related to reservations, occupancy and room rates at all of our properties,” she added. “Previously, we could only do this by picking up the phone and talking to staff at our hotels. This saves us an incredible amount of time, and it involves only one person as opposed to three or four.”
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Santillanes said that for her hotel group, the most important feature of the two-way interface between their WinPM Systems and the Best Western CRS is the ability to instantly perform rate tiering.

“We’re now able to adjust the room rates at each of our hotels quickly and easily, based on occupancy at each property,” she said. “We can customize the system to automatically adjust the rates to fit our needs, and this is a big advantage. This capability alone is proving well worth our investment—it helps us maximize our ability to sell available rooms at attractive rates, and we can now perform this task much more quickly and efficiently.”

“The biggest benefit of the MSI two-way interface is the time savings for our staff at all of our properties.”

MSI President Rick Munson said the success the Best Western Peppertree Inns & Suites are experiencing with the new two-way interface is based on innovative research and development.  He said, “MSI’s partnership with Best Western in the interface project is helping member properties such as the Peppertree Inns & Suites group streamline their daily operations and enhance their capability to sell rooms at the best possible rates.”  He concluded, “Our goal at MSI is to help Best Western members increase their bottom lines by improving occupancy and RevPAR through WinPM’s two-way interface technology.”

“On a more industry-wide scale,” he added, “This alliance with Best Western and its members is another indication that MSI leads the way in providing the lodging industry with fully integrated property management systems and a wide range of other sales and marketing, catering, point-of-sale and wireless system solutions.”

About MSI

Founded in 1990, MSI (Multi-Systems, Inc.) is a leading supplier of hotel technology and property management systems. MSI empowers the lodging industry, through great people, superior service and innovative technology. 

With an installed customer base of close to 3,000 hotels and resorts throughout North America, MSI is one of the largest providers of fully integrated property management, sales, marketing & catering, point of sale, centralized corporate services, and wireless PM systems. MSI specializes in "total system solutions" for management companies and hotel chains by providing central reservation and property system integration. Its customer support team has been recognized as the industry leader and is the key to the success of MSI’s products and services.  For additional information about MSI’s technology solutions, please contact Bridget Oliva at 800-331-7890 or  For more information on MSI, visit



Michael Frenkel
(212) 808-6556

Bridget Oliva
VP New Business Development & Marketing
   Tel:   (602) 870-4200
    Toll Free:  (800) 331-7890

Also See: MSI Announces Management Promotions - Sales and service capabilities further enhanced as MSI anticipates a year of unprecedented success / February 2006
MSI’s WinPM to Become the First-Ever ‘Brand Standard’ PMS Platform for Hawthorn Suites Hotels / January 2006
MSI, Pegasus Agree to Develop Interface Between PMS, CRS; Interface will include rate update and client file information that will allow hoteliers to manage rates and customer data from one system / November 2005
Multi-Systems Inc. Purchases PMSs from Pegasus Solutions Inc.; Acquisition brings more than 450 Best Western properties to MSI’s growing portfolio / October 2005
To Improve PMS Interface Consistency, MSI Joins HTNG’s ‘Distribution Solution Workgroup’ / October 2005
AmeriSuites Upgrades to MSI’s WinPM / September 2005
MSI, Best Western Two-Way CRS Interface Installations Building Momentum / August 2005
Levi to Solidify Infrastructure, Customer Integration at MSI; Leor Levi joins Multi-Systems Inc. as Director of Information Technology / August 2005
Ted Warring to Spearhead Ongoing Technical Development at MSI; Promoted to ‘Chief Scientist,’ Warring Will Direct Future Products for MSI / Aug 2005
Marc Voirol to Lead MSI’s Proactive Account Management Team / Aug 2005
MSI’s Longevity, Success Paves Way for Internal Growth, Executive Promotions / May 2005
USFS Selects MSI As Exclusive PMS Provider For Hawthorn Suites Hotels; Extended-stay hotels joining the US Franchise Systems family will be required to install WinPM / May 2005
MSI Is On The Move; Hospitality Technology Provider Plants New Roots to Prepare for Future Growth, Expansion of Products, and Larger Customer Assistance Center / April 2005
Check-in to Check Out - The MSI WinPM Wireless Hand-held Solution / April 2002 

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