Hotel Online  Special Report

Passkey Names Steven Shapiro CFO & Senior VP of Operations
Key Addition To Leadership Team To Support Solid Demand From
Meeting Planners And Serve Rapidly Growing Hotels &
CVBs Customer Base
Quincy, MA - October 18, 2005 - Passkey International, Inc., the worldwide leader in on-line group reservations, has appointed Steven L. Shapiro as its CFO and senior vice president of operations.

With over 25 years of financial, administrative and operational management experience, Steve Shapiro is a versatile Chief Financial Officer with a history of accomplishments, including leading companies through periods of rapid growth including a successful IPO.

In addition to serving as Passkey’s CFO, Shapiro will serve as Senior VP of operations, with primary focus on expediting implementation and delivery, and maximizing the value of the Passkey experience through world-class client support and customer service.

Prior to joining Passkey, Steve was Chief Financial Officer and Chief Operating Officer at SquareAnswer, an Internet technology company. Previously, he served as CFO at companies within the software, telecom, biosciences and retail industries. Steve began his career in public accounting and was a Senior Manager at Arthur Andersen.

“Steve brings exceptional expertise to Passkey,” said Greg Pesik, Passkey’s president & CEO. “His financial and operational experience will play a key role in the growth of our presence in the meetings and conventions industry, and further develop our relationships with our client base.”

Shapiro is a certified public accountant and holds a Bachelor of Science degree in Business Administration from University of Massachusetts, Amherst. Shapiro currently resides in Needham, MA.

About Passkey

Passkey is the worldwide leader in online group reservations management. The Boston-based technology provider empowers event attendees, planners and providers with a powerful web-based onDemand solution that lets them manage their group reservations on the web with 24/7 access to critical event information and real-time reports.

The Passkey-enabledSM global network consists of over 85% of major U.S. Convention and Visitors Bureaus (CVBs), as well as thousands of hotels, trade associations, corporate meeting planners, and meeting management companies. Passkey investors include: Lazard Technology Partners; Sabre (NYSE: TSG) (; Galileo (NYSE: GLC) (; Worldspan (; TravelCLICK ( and DRV Investments, LLC.


Dahlia El Gazzar
Director of Marketing
Passkey International Inc.

Also See: Gaylord Hotels Initiates Company-Wide Deployment of Passkey’s Online Group Reservation Technology  / July 2005
ACCOR North America Upgrades Its Meetings and Conference Business by Implementing Passkey / July 2005
Passkey Adds Las Vegas Hilton to Rapidly Growing Roster of Passkey-enabled Hotels / June 2005
Customer Focused Hotels Launch Passkey to Drive Group Business / April 2005
Hyatt Hotels & Resorts First Major Hotel Chain to Implement Passkey GroupLink SM; All Group Reservations automatically transferred to Hotel Reservation System / March 2005
Passkey Names Bob Orlando Chief Financial Officer / January 2005
Passkey Releases Automated Rooming List Management Product; New Functionality Eliminates Manual Keying of Room Lists for Passkey Users / December 2004
Hotels Accelerating Adoption of Advanced Technology Solutions to Manage Group Business; Passkey Empowers Hotels to Increase their Online Group Bookings / June 2004
Eight More Cities to Offer Passkey; Charlotte, Cincinnati, Hartford, Ontario, Richmond, Toronto, Washington D.C., and Wildwoods Join the Passkey-enabledSM Network / February 2004
Marriott To Offer Passkey Meeting Management Tool; Meeting Planners Receive Greater Control and Flexibility / October 2003
Passkey is Named MPI's Exclusive Digital Partner for Group Housing / March 2003
Passkey Appoints Chris Avery as New VP, Business Development / March 2003
Passkey Goes Global; Opens Office in Dublin, Lyon Convention and Visitors Bureau First European City to Become Passkey-enabled / Nov 2002
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Omni Hotels First to Implement Passkey Enterprise Solution Across Entire 40-Property Portfolio / Oct 2002
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Jay Ramadorai Joins Passkey as Senior Vice President & Chief Technology Officer / July 2002
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