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Elite Wedding Collection |
Santa Barbara, CA-- August 30, 2005 - Beverly Clark Enterprises is launching Beverly Clark's Elite Wedding Collection, a collection of qualified resorts and hotels that embody excellence in hosting wedding and honeymoon travel, according to Jay Klanfer, President of Beverly Clark Enterprises. Beverly Clark is an internationally recognized expert on weddings with two decades of success and experience. Beverly Clark's Elite Wedding Collection encapsulates the company's industry experience bringing a modern approach for properties to attract and book wedding business. Beverly Clark's Elite Wedding Collection is a luxury brand representing the world's greatest hotels and resorts in the lucrative niche sector of weddings, Klanfer explained. "The cornerstone of our program is the knowledge that third-party recognition and endorsement, when creatively executed, is a proven highly effective marketing practice." By providing maximum momentum in the marketplace, Beverly Clark's Elite Wedding Collection's multi-platform program will efficiently reach consumers via a variety of branding, distribution and impression channels including an annual publication, Beverly Clark's "Planning a Wedding to Remember" wedding planner, dual web sites, travel promotion, PR, logo licensing rights for member properties' collateral, and additional benefits dictated by the level of participation from member properties. "Destination weddings have grown 200% over the past 10 years," Klanfer said. The wedding sector represents over four and a half million room nights for the lodging industry, generating $30 million in room revenue alone. For further information about Beverly Clark's
Elite Wedding Collection, please call
A Division of Beverly Clark Enterprises, LLC
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Jay Klanfer (805) 745-1018 ext. 129 [email protected] |