of Hospitality IT Professionals in Hong Kong – CHIP
(Certified Hospitality IT Professionals)
|May 9, 2005 - Today, Pertlink Limited have entered into an agreement
with the School of Continuing Studies (SCS) of The Chinese University of
Hong Kong (CUHK) and The Chinese University of Hong Kong - Tung Wah
Group of Hospitals Community College (CUTW). This will see the creation
of an innovative training programme leading to a professional qualification,
targeting to foster a new generation of Hospitality IT professionals for
the next generation of Hospitality IT.
The hotel industry is booming and technology deployment within the hospitality industry is at an all time high. But, there is a major missing ingredient – a steady and consistent supply of qualified personnel that will maximize and manage the increasingly sophisticated IT systems.
“For a long while we have observed an escalating global requirement for the supply of competent IT personnel within the industry. Seeing how this was not being suitably addressed, we decided to take up the challenge,” says Terence Ronson – Managing Director – Pertlink Limited.
In this connection, “CHIP” (Certified Hospitality IT Professionals) has been developed by Pertlink with a view to enhancing the IT knowledge of hotel personnel and allowing them to advance their careers.
Needing suitable visionary host educational establishments, SCS and CUTW were selected. The programme will be integrated into SCS’s course offerings, and delivered at the purpose-built teaching blocks of CUTW in Mong Kok, Kowloon, Hong Kong.
“We share the vision of nurturing next generation hoteliers who are well-versed in IT. We support Pertlink on this initiative as it can complement our objectives and add value to our comprehensive educational offerings,” says Dr. Victor Lee – Director of School of Continuing Studies of CUHK.
The programme has been engineered so as to take existing Hotel operational staff from such departments as Front Office, Administration, Accounting or F&B and leverage off their background knowledge. Over a four-week period, the comprehensive curriculum will expand their personal horizons into the fascinating and dynamic world of (hospitality) technology. The curriculum will impart the required knowledge and at the same time hone their interpersonal skill-set, to become the next generation Hospitality IT professionals.
Jurgen Meyer – Senior Associate of Pertlink adds: “The first graduates of this course will be fortunate. They will have access to knowledge that is much needed in the industry. It could also help kick-start careers as they gain competence in a field that employers will value in years to come.“
“As a junior university offering Associate Degree programmes in Hotel and Tourism Management, we would concentrate our efforts not only on delivering operational and management staff, but also on catering to this niche demand by raising the bar of IS Management in hospitality industry through this collaboration” added Dr. Anthony Ko, Director of School of Business Administration and Tourism Management, CUTW.
In designing the courses, a Board of Advisors comprising representatives of leading hotel groups would be formed to ensure the curriculum not only meets, but exceeds its expected deliverables. Furthermore, the programme will encompass proven best practices harvested from a pool of existing educators, hospitality industry professionals, and technology vendors. It is anticipated that student intake will have a global reach, with hotel groups and individual properties viewing this as the ideal vehicle to create a succession plan, and a qualified team utilizing an outsourced resource, thereby un-encumbering the existing operation.
Ronson adds, “During the pre-announcement phase, vendor support has been extremely forthcoming, and as we formally announce this initiative, we expect this to grow exponentially, thereby allowing us to offer an even more comprehensive curriculum.”
About SCS of CUHK
School of Continuing Studies (SCS)
C W Lee
The Chinese University of Hong Kong - Tung