Hotel Online  Special Report



The W Dallas Victory Hotel & Residences Adding
2nd W Residence Tower; Nears Sellout of
First 61Condo Units


DALLAS, April 5, 2005  - Victory, the 72-acre urban development in Downtown Dallas, today confirmed that the W Dallas Victory Hotel & Residences, the first W Hotel in Texas and the first W Residences product scheduled for completion in the United States, is on target for a spring 2006 debut.  The property will be a centerpiece of Victory, an ambitious, new multi-purpose destination and city district offering an eclectic and intriguing collection of emerging and reputation retail outlets, distinctive dining, Class A office space, mid-rise/hi-rise residences and signature entertainment venues.  Victory is a project of Hillwood, a Ross Perot, Jr., company.
Currently under construction across from the $420-million American Airlines Center in Dallas, the W Dallas Victory Hotel & Residences will encompass two towers rising from a single base with ground-floor retail.  The project will feature 251 hotel rooms, 144 condominium units, a vibrant, two-story living room lobby, signature restaurant, an outpost of Las Vegas' renowned Ghostbar nightclub, a 5,000-square-foot Bliss spa and a 16th floor infinity pool and fitness facility overlooking Dallas.
Although first conceived as a single 33-story tower, incorporating hotel rooms and 61 residential units, a new, 15-story residential tower has been announced due to the rapid, near sellout of the initial offering.  Located to the south of the hotel tower, the new residential tower will encompass 83 one-, two-and three-bedroom residences, including some two-story homes, plus a dedicated lap pool and fitness center.
"The south tower mirrors the offerings that made the north tower such a unique and sought after hi-rise residential opportunity for prospective tenants.  It is hard to deny the combined appeal of the W brand, an ideal location with immediate access to Victory -- which promises to be one of the most exciting new neighborhoods in the country -- and an extraordinary, modern home with a fantastic view," said Jonas Woods, President of Hillwood Capital, the development company for Victory.
The orientation of the W Dallas south tower will allow for postcard-perfect vistas of the surrounding city while preserving sightlines for residents of the hotel structure.  Interiors, created by noted local designer David Cadwallader, will incorporate premium finishes and will provide a stunning backdrop for stylish living and entertaining with flexible floor plans that will flow seamlessly into oversized terraces or private rooftop gardens. Highlights include 10-foot ceilings and gourmet kitchens with top-of-the-line appliances.  A variety of upgrades will offer prospective homeowners the ability to further customize their new residences.
Residents of W Dallas Victory Hotel & Residences will enjoy the energetic ambience for which the W Hotel brand is legendary, as well as access to preferred hotel amenities such as 24-hour room service, daily housekeeping and concierge service.  In addition to being steps from the American Airlines Center at Victory, a premium sports and entertainment complex with a year-round schedule of activities, homeowners also will be within walking distance of a DART station, an urban park, unique public spaces and a plethora of high-end office, retail, dining and entertainment options within Victory.
About W Hotels
The first W Hotel opened in New York December 1998.  There are now five hotels in New York City and 20 hotels brand-wide and abroad.  Recent openings include W's first property in Latin America, W Mexico City, which opened in December of 2003, W's first property in Asia, W Seoul - Walkerhill, which opened in August of 2004, and its first property in Canada, W Montreal, in October of 2004.  In addition to the Dallas project, residence properties have been announced for Fort Lauderdale, Scottsdale and Hoboken.  There are now more than a dozen W Hotels in the development pipeline in city and resort destinations around the world.
About Victory
Located in the heart of Dallas, Victory is one of the country's most significant and innovative master-planned urban developments.  Victory is creating a new urban environment with a carefully crafted collection of emerging and reputation retail, distinctive dining, modern office space, dramatic residential units, hotels and signature entertainment venues, including the new American Airlines Center.  The Victory vision is being developed by Hillwood, a Ross Perot, Jr., company.

Victory Dallas
Web Site:

Also See: Developers of Victory, a 72-acre Master Planned Development in Dallas, Appoint Starwood to Manage and Operate the W Dallas Victory Hotel and Residences / July 2003
The W and Ritz-Carlton Residential Towers in Dallas Claim 75-80% Sold / Aug 2004
Developers Tom Hicks and Ross Perot Jr Break Ground on W Dallas Victory Hotel and Residences, 250 rooms, 70 High-end Condos / March 2004

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