Hotel Online  Special Report


 Next Generation Holiday Inn to Debut in Southeast New Jersey

-- Ninth Holiday Inn Prototype Celebrates Heritage and Innovation with Classic Holiday Inn Images, Updated “Great Sign” and Enhanced Guestrooms --


ATLANTA (Jan. 7, 2005) – InterContinental Hotels Group announced today that the 116-room, 21st-century model hotel in Manahawkin, N.J., recently broke ground.   Developed to be more efficient and less expensive to build and maintain, this 93,000 sq.-ft. prototype will bring the heritage of Holiday Inn to life through classic Holiday Inn artwork. Guests will be welcomed with a modernized version of the iconographic “Great Sign” and guestrooms that feature custom finishes and well appointed work stations.

The Holiday Inn Manahawkin is the ninth in a series of nationwide prototype groundbreakings following others in Santee, S.C., Poplar Bluff, Mo., Pooler, Ga. and Brunswick, Ga.

“With the addition of the prototype hotel, Holiday Inn has arrived at the perfect convergence of tradition and innovation that will define the Holiday Inn of the future,“ said Mark Snyder, senior vice president, Brand Management, Holiday Inn Hotels and Resorts. “With the value and authenticity business travelers and families expect from this beloved brand, this hotel represents the new face of Holiday Inn which will redefine guest comfort in towns across America.”

An iconic beacon that came to embody the brand, guests of the Holiday Inn Manahawkin prototype will see a modernized “Great Sign” that features the same distinctive design elements as the classic Great Sign – the asymmetrical design, neon lights, reader board and guiding star – but updated to endear itself to a new generation of travelers and meet modern signage dimensions. 

Throughout the hotel, guests will see memorable images from the Holiday Inn brand history, including Kemmons Wilson departing his Holiday Inn jet, the Great Sign as a 50s movie set backdrop and a modern take on the iconic Great Sign. 

Designed to accommodate the 21st century business and leisure traveler, each guestroom will feature a newly-designed breakaway armoire that allows guests to see the TV from anywhere in the room, an ergonomic work station, data ports, complimentary high speed Internet access, WiFi capabilities and AT&T VoIP phonIHG Logoe systems, which will allow guests to conduct conference calls for up to six participants even while using their computer online. In addition, each room will have the standard Holiday Inn guestroom accommodations – comfortable double, queen or king-sized beds, a sitting area with a lounge chair, cable television, hairdryer, coffee maker, iron and ironing board.  Recognizing Wilson’s legendary impact on American travel, a copy of his book Half Luck, Half Brains will be placed in every guest room at the prototype hotel. 

Conveniently located off of the Garden State Parkway, the property will be within walking distance of several restaurants and shops and just minutes from Long Beach Island and Tuckerton Seaport. Atlantic City and Great Adventure are also a short drive from the hotel.

“A home away from home for generations of travelers, Holiday Inn has always represented quality and comfort, and the new prototype takes this Holiday Inn ‘experience’ to a whole new level,” said Andrew Davlouros, general manager. “We’re proud to be a part of the next generation of Holiday Inn --- Manahawkin is a well-traveled market and a perfect fit for the new prototype.”

The Holiday Inn Manahawkin, is owned by Jam Properties and managed by Ram Hotels, under a license agreement with a company in the InterContinental Hotels Group. The first prototype hotel was opened in Duluth, Ga., a few miles north of Atlanta, in January 2004.

The Holiday Inn Manahawkin will also offer a variety of other amenities such as an indoor pool, fitness center, car rental desk, live entertainment and same day laundry and valet. With 10,000-sq. ft. of function space, the hotel is available for business meetings and banquets.

The new hotel will feature Perkins Restaurant and Bakery and will serve breakfast, lunch and dinner seven days a week. The restaurant will be operated by Ram Hotels.

With more than 1,500 hotels worldwide, Holiday Inn Hotels and Resorts is the most widely recognized lodging brand in the world.  Holiday Inn Hotels and Resorts provides the services that business travelers need, while also offering a comfortable atmosphere where all people can relax and enjoy amenities such as restaurants and room service, swimming pools, fitness centers and comfortable lounges.  The casual atmosphere and amenities such as meeting and on-site business facilities, KidSuites rooms, and the Kids Eat and Stay Free programs demonstrate the long-standing commitment of Holiday Inn Hotels and Resorts to providing what matters most to travelers.

The Holiday Inn Manahawkin will participate in Priority Club Rewards, the world's first and most global hotel loyalty program spanning more than 3,500 hotels in nearly 100 countries. Members earn their choice of points toward free hotel nights or merchandise, or earn frequent flyer miles with more than 40 domestic and international airline partners. Enrollment in Priority Club Rewards is free. Guests enroll online at, by calling 1-888-211-9874 or at the front desk of any Holiday Inn hotel. Priority Club Rewards is the world’s largest hotel loyalty program with more than 23 million members.

For more information or to make reservations, visit or call 1-800-HOLIDAY.

Monica Smith

Corporate Communications Coordinator
Intercontinental Hotels Group
Three Ravinia Dr., STE 100
Atlanta  GA  30346
Telephone: 770-604-5562

To search Hotel Online data base of News and Trends Go to Hotel.Online Search

Home | Welcome! | Hospitality News | Classifieds | Catalogs & Pricing | Viewpoint Forum | Ideas/Trends
Please contact Hotel.Online with your comments and suggestions.