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Shangri-La's Golden Sands Resort Unaffected by Tsunami

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Penang, Malaysia (Jan. 5, 2005) - It is business as usual at Shangri-La's Golden  Sands  Resort,  Penang  with  facilities  and services undisrupted, following  the  December  26,  2004 North Sumatra quake that affected other parts of the region.

Even though sited at the beachfront of Batu Feringgi, the famous stretch of beach on the island's north shore, the property was not damaged as the area is geologically sheltered and not as vulnerable as other places. The resort is tranquil and safe with no casualties to either guests or employees.
 
Located  in  the  Straits of Malacca where the seabed is shallow, Penang is relatively  protected  from  tidal wave phenomena. Natural disasters on the island are rare due to its geographical position.
 
Furthermore,  Penang  was  never  on a direct path of the dangerous tsunami caused  by  the quake. The relatively smaller waves hitting its shores were secondary  waves  brought  about  not  by the quake proper but by resultant vibrations on the eastern side of Sumatra, away from the epicenter.
 
Penang  Chief  Minister  Tan  Sri Dr Koh Tsu Koon said: "There was no major casualty  along  the one and a quarter mile stretch of Batu Feringgi and no reports of death or injury to foreign tourists."
 
Due  to  this,  there  have  been  no  reports  of  guests  checking out or cancelling advanced bookings following news of the regional disaster.
 
"The  tidal wave has not affected us to the extent of other destinations in the  region,"  added  Arbind  K.  Shrestha, general manager of Shangri-La's Golden Sands Resort.
 
In  fact,  patronage  has  actually  increased,  according to the Malaysian Association  of Tour and Travel (MATTA), as tourists are diverted here from affected regions.
 
Malaysian  Association  of  Hotels (MAH) Penang chapter reported that hotel occupancy  remains  above  75%,  while  Malaysia Airlines has disbanded its 24-hours  assistance center in Penang as there was not a single request for flight revalidation or cancellation.
 
All  marine  recreational  activities are ongoing as usual, and hotels have spruced up their respective shorefronts.
 
Local news daily, The Star, reported tourists being interviewed saying they had no intention of leaving Penang early.
 
"We  are  not  going to leave just because of this," said Grant Brewster, a 43-year old Briton on holiday with his family.
 
Business  manager  Michael  Jordan  from  Perth  said "I have been visiting Penang almost every year since 1973. The tsunami phenomenon here was indeed a  new experience to many of us, but it would not stop me from returning to my favorite holiday destination, Penang."
 
Coupled  with  the  comparatively  lower  natural  risks,  a  reliable  and disciplined early warning system helped to further avert casualty.
 
Lifeguards   at   the  Baywatch  observation  tower  located  in  front  of Shangri-La's  Golden  Sands  Resort  raised a red flag upon noticing choppy waters, following which all other hotels were informed to warn their guests to stay away from the beach.
 
Nevertheless, to ensure optimum safety for visitors and locals, hotels have boosted surveillance activities with the Civil Defense volunteers along the beach belt. A  concerted  effort  is  also  continuing with the Malaysian Civil Defense Department  and the Malaysian Meteorological Services Department to monitor
sea conditions.
 
But  though  Penang's  tourism sector has been unhurt, the industry is very aware  of  the  tragedy in towns and settlements elsewhere that were not as fortunate.
 
Shangri-La's  Golden  Sands  Resort  has  taken  the initiative to organize donation  drives  for  the  victims.  Proceeds  will  be  channelled to the Malaysian  Red  Crescent  Society, Mercy Malaysia and the Malaysian Tsunami Disaster Fund.
 
Arbidn  K.  Shrestha  expressed sympathy for families of those perished and injured.  "It  is  imperative that the industry in Penang responds to their plight,"  he  said.  "Because  we have been fortunate to be in a much safer position  than  others is only greater reason that we do all we can to help those who have become victims of this unprecedented tragedy."
 
Hong  Kong-based  Shangri-La Hotels and Resorts currently manages 45 hotels under  the  Shangri-La  and  Traders  Hotels brands, in Australia, mainland China,   Fiji,   Hong  Kong,  Indonesia,  Malaysia,  Myanmar,  Philippines, Singapore,  Thailand,  Taiwan  and  the  United  Arab Emirates with a rooms
inventory  of  over  21,000.   In  addition, the group has over 20 projects under  development  in  Canada,  mainland China, India, Malaysia, Maldives, Oman,  Qatar  and  Thailand.   For more information or reservations, please contact a travel professional or access the website at www.shangri-la.com.





 
Contact:
Lori Lincoln

Director of Public Relations, North America
Telephone: 212-382-3155
[email protected]


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