Will Use Proceeds to Make Improvements
to 31 Red Lion Hotels
|SPOKANE, Wash., Nov. 29, 2004 - WestCoast Hospitality Corporation (NYSE:
WEH) today announced it will invest $40 million to revitalize Red Lion
Hotels throughout the company's 12-state and British Columbia operating
region -- one of the most significant facility improvement programs in
The investment will enhance 31 hotels, accelerating WestCoast's ongoing program to improve hotel quality by increasing customer comfort, freshening decor and modernizing with new technology.
"WestCoast continues to strengthen its hotel business," said Arthur Coffey, President and Chief Executive Officer of WestCoast Hospitality Corporation. "This investment builds on the $11 million we have invested since the beginning of this year in areas where customers' quality expectations are continuing to grow."
To support the $40 million investment, WestCoast will sell 11 hotels and other non-core properties and use the proceeds to make improvements to all Red Lion Hotels it owns over the next 18 months. "Seven of the properties being sold are in markets where WestCoast has multiple hotels, allowing us to focus our investment and marketing on the properties which will best represent our brand and have the greatest growth potential," said Coffey.
The investment plan reflects the management team's strategy to maximize hotel performance and support long-term Red Lion brand growth, said Coffey. "With the hotel industry rebounding from a protracted economic slump, we are taking action now to be in the best position possible to meet the future growth potential."
Mr. Coffey, along with John Taffin, Executive Vice President Hotel Operations, and Anupam Narayan, Executive Vice President and Chief Investment Officer, will be participating in the Friedman Billings Ramsey 11th Annual Investor Conference on Tuesday, November 30, 2004.
As part of this conference, the team will be conducting a presentation in which they will discuss the company's investment plan. The presentation will be at 5:00 p.m. Eastern Time and can be accessed by the public via webcast at the following website address: http://wsw.com/webcast/fbr7/weh .
About WestCoast Hospitality Corporation
WestCoast Hospitality Corporation is a hospitality and leisure company primarily engaged in the ownership, management, development and franchising of mid-scale, full service hotels under its WestCoast(R) and Red Lion(R) brands. In addition, through its entertainment division, which includes its TicketsWest.com, Inc. subsidiary, it engages in event ticket distribution and promotes and presents a variety of entertainment productions. G&B Real Estate Services, its real estate division, engages in traditional real estate-related services, including developing, managing and brokering sales and leases of commercial and multi-unit residential properties.
This press release contains forward-looking statements within the meaning of federal securities law, including statements concerning plans, objectives, goals, strategies, projections of future events or performance and underlying assumptions (many of which are based, in turn upon further assumptions).
Investor Relations Manager
|Also See:||WestCoast Hospitality Converting 20 WestCoast Hotels to the Red Lion Brand / Oct 2002|
|Red Lion Hotels to Create a Brand Mascot Using the Lion Character/ June 2004|
|WestCoast Hospitality Acquires All of the Capital Stock of Red Lion Hotels, Inc. from Hilton Hotels Corp; Consideration Paid Approximately $50.6 million / Jan 2002|