Manchester United Selects InfoGenesis Technology Solution for Old Trafford Stadium

Santa Barbara, California - November 16, 2004 - InfoGenesis, a leading provider of hospitality information technology, announced today that Manchester United, the United Kingdom’s largest and most well-known football club, has selected Revelation point-of-sale (POS) from InfoGenesis for installation at the club’s Old Trafford Stadium, making it one of the most technologically advanced sports and entertainment venues in Europe. Triangle, a UK-based reseller of InfoGenesis products and services, completed the sale and installation.

After an intensive selection process, Manchester United chose Revelation by InfoGenesis for its ease-of use, high return on investment, and UK-based support and services provided locally by Triangle.

“We have ambitious plans for growth, and our old systems were too labor-intensive and inefficient,” said Sean McErlean, Group IT Manager at Manchester United. “We mainly had old standalone tills with an over-reliance on manual cash management and input into accounting systems.”

In a phased installation, Manchester United plans to install the Revelation POS solution to run on 250 IBM SurePOS 500 touch screen terminals and Symbol wireless handheld terminals with back-office software running on IBM x-series servers, all linked through the existing wireless infrastructure within the stadium. The solution is installed throughout the stadium’s 17 suites, 51 executive boxes, 50 concessions, and all restaurants and bars.

The POS terminals will provide improved transaction speed and accountability in the back office, while the handheld terminals let servers take and process orders at a customer’s seat and in the suites—improving order delivery time and increasing customer satisfaction. Revelation’s robust reporting will allow Manchester United management to increase customer satisfaction and recognize and avoid lost sales while improving cash control profitability.

“The complete hospitality solution from InfoGenesis gives us the immediate improvements in efficiency and productivity we were looking for. But, more importantly, it also has the necessary flexibility and scalability to meet our needs as we continue to expand capacity and offer better service with wider choices to our customers,” added McErlean.

Manchester United’s Old Trafford Stadium is the United Kingdom’s grandest football stadium with a capacity of 68,000 customers on match days. For more information visit, www.manutd.com

Based in Santa Barbara, California, InfoGenesis is a leading developer of enterprise information solutions for the hospitality and foodservice industries built on advance Microsoft technology and making use of IBM SurePOS point-of-sale hardware. For more information, visit www.infogenesis.com.

  1351 Holiday Hill Road
Santa Barbara, CA 93117
Phone: 805.681.8600
Fax: 805.681.8609
Also See: InfoGenesis Solution Implemented Case Study - Broadmoor Resort InfoGenesis / November 2004
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e-Revelation Case Study: Harbor Restaurant Group / Multi Property Restaurant Chain / InfoGenesis
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