Hotel Online  Special Report

The 400-room Fortune Hotel Bangkok Undergoing
Multi-million dollar Refurbishment; Will Be
Rebranded Grand Mercure Fortune Bangkok


BANGKOK, 2 September 2004 — Accor has added the Fortune Hotel Bangkok hotel to its growing network of Mercure properties in Asia.
The 400-room hotel is currently undergoing a multi-million dollar refurbishment programme to meet brand standards, and will be rebranded Grand Mercure Fortune Bangkok when work is completed in December 2004.

Mr Sunthorn Arunanondchai, CP Plaza Co Ltd President and CEO of the owning company of the Fortune Hotel, said he was delighted the hotel was joining Accor’s growing collection of Mercure properties in Asia.

“We believe the Mercure brand is an excellent fit for our hotel. Accor’s worldwide sales and marketing network will provide us with the opportunity to expand 

Grand Mercure Fortune Bangkok 
(formerly the Best Western Fortune Hotel)
1 Rachadapisek Rd., Fortune Town
Dindaeng, Bangkok
our business on a global scale and we look forward to a long and mutually rewarding relationship.”

Conveniently located on Bangkok’s Ratchadapisek Road, the hotel offers easy access to Bangkok International Airport and the recently open Bangkok Mass Rapid Transit (Rama 9 Station) underground system. It features seven food and beverage outlets, including Rim Suan Thai Restaurant and Art Gallery, Nan Yuen Chinese Restaurant and the Agehan Japanese Restaurant.

The hotel is adjacent to Fortune Town, a major shopping plaza with over 500 outlets, restaurants and an IT Mall. Grand Mercure Fortune Bangkok also has a swimming pool, health spa with Thai traditional massage centre, and fitness centre. It is also well equipped for MICE events, with a Ballroom capable of handling 1,000 participants theatre style supported by nine additional meeting rooms and a business centre.

Accor Managing Director Asia Pacific, Michael Issenberg, said the hotel was part of an aggressive expansion of the Mercure brand in Asia and would appeal to Accor’s customer base around the region.

Accor recently rebranded the Grand Mercure Roxy Hotel Singapore and the Grand Mercure Phoenix Yogyakarta in Indonesia. Three additional Mercure hotels will open in Indonesia before the end of 2004, including the Mercure Resort Sanur in Bali and Mercure Convention Centre and Mercure Marina Ancol both in Jakarta. Accor will also open its first Mercure hotel in Japan, Mercure Ginza in Tokyo on 1 October.

In Thailand, Accor also manages the Mercure Hotel Chonburi and last year announced Mercure Pattaya, which will open late 2005.

The Mercure network is now present in 45 countries with 750 hotels. With 158,000 people in 140 countries.

Tom Racette
Manager PR and Communications – Asia, 
Tel: (662) 659-4535
Also See: The Hotel Phoenix Yogyakarta Completes Renovation, Rebranded as Grand Mercure Phoenix Yogyakarta / May 2004
Mitsui Fudosan and Accor Converting Office Building in Tokyo's Ginza District into 209 room Mercure Hotel Ginza Tokyo / March 2004

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