Hotel Online  Special Report

Vallauri Named President and CEO -
Lodging Interactive

Hotel Internet Marketing Agency Strengthens its Management
Team and Positions for Global Expansion

PARSIPPANY, NJ, JULY 27, 2004 – Lodging Interactive today announced that industry veteran DJ Vallauri has been appointed president & CEO effective August 2, 2004.  In this role Mr. Vallauri will be responsible for all marketing, sales, business development, technology, operations and financial matters of the company.

Mr. Vallauri has over twenty years of travel sales, marketing and technology experience and has held senior management positions with companies such as Meridien Hotels, Utell International, Cendant’s WizCom International and AMR Information Systems (American Airlines).  Most recently Vallauri served as Vice President of E-Commerce & CRM for Prime Hospitality Corp. (NYSE: PDQ) where he oversaw all Internet strategy, distribution and e-Commerce initiatives for over 250 hotels in North America.  In addition, Vallauri has also been an Internet entrepreneur having founded several dotcom companies, notably and, which he ultimately sold to private investors.

“I’m ecstatic about joining Lodging Interactive’s management team as we position the company for exponential growth.  While the company has already established a client base of over 150 hotels from around the world, we believe our global growth opportunities are tremendous,” said Mr. Vallauri.

Lodging Interactive provides full service Internet Marketing Services to its hotel clients in over 34 countries.  Internet services such as Internet Strategy, Online Marketing & eCRM, Reservation Services and Website Design & Hosting.  “Lodging Interactive is in essence a hotel’s outsourced Internet Marketing and e-Commerce Department; we become the online sales and marketing arm for our clients,” added Mr. Vallauri.

About Lodging Interactive
Lodging Interactive is a leading provider of Internet Marketing Services to the travel and lodging industries.  The company provides a-la-carte and full managed Internet Marketing Services for hotels, resorts, timeshares and bed and breakfasts.  The company is headquartered in Whippany, NJ and can reached at 973-585-7065 or by visiting its website at


DJ Vallauri
President & CEO
Lodging Interactive


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