Hotel Online  Special Report

 Travelzoo Launches SuperSearch(TM)


New Intelligent Web Tool Allows Consumers to Search User-Recommended
Sites for Best Travel Deals

NEW YORK, July 12, 2004 - Travelzoo (Nasdaq: TZOO), a leading online travel media company, today announced that it is entering the cost-per-click search business with the launch of SuperSearch(TM), an innovative tool that allows consumers to search multiple travel Web sites, including low-cost carriers.  Available at, the new tool provides the most relevant and high-quality information in less time and links consumers directly to the best airline and hotel deals on the Internet.

"With the addition of SuperSearch to our portfolio of products, Travelzoo will be a more complete and comprehensive provider of travel content because we can now service consumers who have concrete travel plans," said Ralph Bartel, CEO of Travelzoo.  "We have become a trusted information source and SuperSearch is an important extension of that value."

SuperSearch simply requires that users enter their search criteria only once and it returns the most relevant and recommended travel company Web sites.  The results are based on feedback from thousands of users.  Priority placement is based on cost-per-click rates.  With every search, SuperSearch will become more intelligent by analyzing and incorporating user data, ensuring that the results will be valuable to the consumer and effective for advertisers.

The benefits of SuperSearch include:

  • Saves time -- Enter the information only once and the tool allows users to search multiple travel sites, resulting in fewer clicks
  • Saves money -- Find the best flight or hotel options through SuperSearch's recommended sites.  Searches automatically include nearby airports for further savings
  • Wider selection than current booking engines -- Broader search universe of travel providers, including low-cost carriers JetBlue, Southwest and Independence Air
SuperSearch is a free service for consumers.  Participating travel companies pay on a cost-per-click basis for premium placement.

About Travelzoo

Travelzoo Inc. (Nasdaq: TZOO) is a leading online travel media company.  Travelzoo's products include the Travelzoo(R) Web site (, the Top 20(R) and e-mail newsletters, the Newsflash(TM) e-mail alert service and SuperSearch(TM).  With more than seven million subscribers, Travelzoo lists sales and specials from more than 300 advertisers, including American Airlines, Carnival Cruise Lines, Fairmont Hotels & Resorts, Gate 1 Travel, Hertz, JetBlue Airways, Kimpton Hotels, Mark Travel, Royal Caribbean Cruises, Singapore Airlines, Starwood Hotels & Resorts Worldwide, SunTrips, The Venetian, Travelocity and Virgin Vacations.

Certain statements contained in this press release that are not historical facts may be forward looking statements within the meaning of Section 27A of the Securities Act of 1933 and Section 21E of the Securities and Exchange Act of 1934.  These forward looking statements may include, but are not limited to, statements about our plans, objectives, expectations, prospects and intentions, markets in which we participate and other statements contained in this press release that are not historical facts.  When used in this press release, the words "expect," "predict," "project," "anticipate," "believe," "estimate," "intend," "plan," "seek" and similar expressions are generally intended to identify forward looking statements.  Because these forward looking statements involve risks and uncertainties, there are important factors that could cause actual results to differ materially from those expressed or implied by these forward looking statements, including changes in our plans, objectives, expectations, prospects and intentions and other factors discussed in our filings with the SEC.  We cannot guarantee any future levels of activity, performance or achievements. 

Travelzoo undertakes no obligation to update forward-looking statements to reflect events or circumstances occurring after the date of this press release.

Travelzoo, Top 20, and are registered trademarks of Travelzoo Inc.  All other company and product names mentioned are trademarks of their respective owners.


Christie Ly (Media)
(212) 521-4218
Web Site:

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