Hotel Online  Special Report


TravelCLICK Technology Enables Hotels to
Better Market Through Electronic Channels
Total customer base grows to over 1,300
properties throughout the world
CHICAGO (July 27, 2004) – TravelCLICK acquired the iHotelier booking engine last year, and the number of hotels using this state of the art distribution technology to enable their e-commerce marketing strategies has grown rapidly.  

In the last few months alone, 150 hotels with over 20,000 rooms, including Five-Star luxury properties such as The Dorchester Hotel and Langham Hotels in London, The Scotsman Hotel in Edinburgh, 42 The Calls in Leeds, La Tremoille in Paris, Campton Place in San Francisco, The Bryant Park Hotel in New York, The Maksoud Plaza in São Paulo, The Country Club Hotel in Lima, The Grand America Hotel in Salt Lake City, and Chatham Bars Inn on Cape Cod have chosen TravelCLICK's iHotelier booking engine.  These new hotels join many other Five-Star properties already using iHotelier’s booking engine technology: The Greenbriar in West Virginia, The Broadmoor in Colorado, XV Beacon in Boston, The Watergate in Washington, DC and over 1,300 other properties around the world.

“These hotel owners and managers have decided to take control of their own destiny and utilize TravelCLICK’s enabling technology and targeted marketing channels to become more effective e-marketers,” said TravelCLICK Chairman and co-CEO Richard W. Gray.  “TravelCLICK's iHotelier booking engine offers GDS and Internet connectivity, and our OneScreen technology allows consumers to make a hotel reservation in one click. It allows consumers to easily see and easily buy premium rooms. Group customers are able to book directly into their blocks through the hotel's website; and iHotelier’s multiple language capabilities enable hotels around the world to benefit from this technology. TravelCLICK also provides local customer support through its large, global network of experienced sales consultants.  This support is critical in helping properties maximize their profits through the electronic channels.”

“Hoteliers see multiple benefits in choosing TravelCLICK because they recognize the critical need for an aggressive presence in all electronic channels,” said Ray Cohen, TravelCLICK President and co-CEO. “We provide everything from customized web-based CRS and GDS connectivity, to dynamic packaging and targeted e-marketing executions.  By providing targeted GDS media executions, search engine optimization, pay-per-click Internet marketing, and other online media opportunities, TravelCLICK offers the connectivity and e-marketing tools that enable hotel properties to maximize profitability.” 

About TravelCLICK 
TravelCLICK ( is the leading provider of solutions that help hotels and other travel industry suppliers maximize profits from electronic distribution channels. The company’s iHotelier booking engine platform and website marketing programs enable hotels to better execute strategies that increase business into their own websites. TravelCLICK's competitive benchmarking reports provide hotels with price and booking performance information, and the company's exclusive electronic marketing networks allow hotels and other travel related suppliers to target promotional messages to specific travel agents and consumers when they are booking travel. 

Established in 1996 and headquartered in the Chicago area, TravelCLICK has over 7,500 customers in more than 140 countries around the world. 


Chris Heller, Vice President

Stephanie Seacord
Leading Edge
135 Piscassic Road (PO Box 960)
Newfields NH 03856
T: 603-772-1835
F: 603-772-7066

Also See: The Alexander, Miami Beach, Selects TravelCLICK as Electronic Distribution Partner / July 2004
Maksoud Plaza in Sao Paulo Selects TravelCLICK as Electronic Distribution Partner / July 2004
JM Hoteles Selects TravelCLICK as Electronic Distribution Partner / July 2004
The Langham London Selects TravelCLICK as Electronic Distribution Partner / July 2004
The Dorchester Selects TravelCLICK as Electronic Distribution Partner / June 2004
Country Club Lima Hotel Selects TravelCLICK as Electronic Distribution Partner / June 2004
Grand America Hotel in Salt Lake City Selects TravelCLICK as Electronic Distribution Partner / May 2004
TravelCLICK Reports 9.5% Increase in Electronic Hotel Room Nights Worldwide in Q1; Surprisingly, Hotel Revenue from Travel Agents Increased by 13.3% Year-over-year / eMonitor Results / May 2004
TravelCLICK Reports 6.3% Increase in Electronic Hotel Room Nights Worldwide in Q4; Travel Agent Bookings Represent 40% Higher ADR than Consumer Internet Channel / eMonitor Results / February 2004
Major Hotel Chains Grew Internet Reservations by 34% in 2003; TravelCLICK Reports eTRAK Results from 30 Leading Brands / March 2004
TravelCLICK Names Mandarin Oriental Hyde Park, London E-Marketer of the Year / January 2004
Electronic Bookings Up 10.5% in Q3 for Hotels Worldwide; Consumer Internet Component up 51.6% / eMonitor Results / November 2003
Brand Sites Produce 67% of all Major Hotel Chain Internet Reservations / eTRAK Results / October 2003 Joins TravelCLICK's Consumer Media Network / October 2003
Travel Agents Still Rely on GDS for Hotel Selection; 83% of GDS Terminals Receive Text Messaging/Advertising / Ray Cohen / October 2003
Hilton International Selects TravelCLICK’s RateVIEW / September 2003
TravelCLICK Clients Report High Satisfaction with RateVIEW On-Demand Rate Comparison Tool; Over 1400 Hotels Worldwide Utilize RateVIEW / August 2003
TravelCLICK Interactive Combines With iHotelier / June 2003
TravelCLICK Gives NYU Investment Conference Attendees Real-Time View of Their Properties’ Electronic Distribution Performance / May 2003
Worldwide Hotel Electronic Bookings Up 4.6% in Q1; TravelCLICK’s eMonitor Now Includes Third Party Internet Bookings from Pegasus / TravelCLICK eMonitor / May 2003
TravelCLICK Reports Recovery for Hotel Bookings on Internet and GDS since Onset of Iraq War - Company Issues Tips to Hotels: Don't Stay Quiet / April 2003
Strategic Hotel Capital Endorses TravelCLICK Products / April 2003
Cornell’s Center for Hospitality Research Partners with TravelCLICK to Help Hoteliers Improve Revenue Management Strategies / April 2003
Hotels Experienced Considerable Growth in Room Nights Booked Electronically Through the Global Distribution Systems in Q4; Luxury Segment Room Nights Booked Electronically Grow 21% / TravelCLICK eMonitor / Feb 2003
Electronic Bookings for Worldwide Hotel Industry Show Improvement - TravelCLICK Issues Third Quarter eMonitor / November 2002
Report on Electronic Bookings for Worldwide Hotel Industry Shows Luxury Segment Leads the Way to HotelRecovery in Q2 / TravelCLICK Issues Second Quarter eMonitor / Aug 2002
Room Nights Booked Electronically Down 10% from the First Quarter of 2001, Revenue Off 18% / eMonitor / June 2002
Worldwide Hotel Room Nights Booked Electronically Through the Global Distribution Systems Down 12% Versus 4th Qtr Last Year / eMonitor / Feb 2002

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