The Secret to Increasing Revenue $1.5 million
in One Year: Spidey Sense Pays Off
for Sunstream Hotels & Resorts
July 27, 2004 - SunStream Hotels & Resorts, based in Naples and Fort Myers Beach, Florida,  is one of the many Hospitality Industry companies that have caught the bug, the S.P.I.D.E.R. bug that is!  “Our third-party booking revenues were up $1.5 million in 2003 over 2002, and I believe that was due substantially to our implementation of EZYield” says Jaci Bennet, (Bennett) Director of Electronic Distribution (Strategic Distribution Manager) for SunStream. “Updating availability, rates, allocations and stay restrictions on every contracted travel website simultaneously, within minutes, are just some of the superhuman strengths I now possess.”

Spectrum Powered Internet Driven Representative, a.k.a. S.P.I.D.E.R., is the state of the art web-based yield management platform that gives you the power you need to update ALL of your Internet wholesalers simultaneously on one page! Rate Parity is a difficult task to control between many different websites. Establishing rates and ranges for your hotel, followed by cutoffs, minimum stays and manually uploading each individual site becomes time consuming, nearly impossible! With EZYield, this problem becomes a thing of the past. Rate Parity is easily achieved within seconds among all channels.


Ms. Bennett explains, “With EZYield as our sidekick, we were able to add on more Internet wholesalers and manage all our websites effectively. As a direct result of EZ Yield, we saved time and money, and continue to be able to drive more and more revenue through third party channels. The mystery behind channel management was solved with the simplicity of EZYield.com’s S.P.I.D.E.R. system”. 

“The secret identity of channel management was not so much of a mystery after all. EZYield.com empowered us to expand and control our E-commerce department with simplicity. EZYield was the hero of SunStream Hotels & Resorts, with a little help from our friendly S.P.I.D.E.R.”

“EZYield meets the demanding needs of the ‘modern’ revenue manager, providing quick, easy, and most importantly, a cost-effective solution for Internet distribution channel management,” said Ed St. Onge, President and Co-Founder of EZYield.com.

About SunStream Hotels

SunStream Hotels & Resorts owns and operates seven hotels and condo resorts in Fort Myers Beach and Naples, Florida. The corporate headquarters are located at 6620 Estero Boulevard, Fort Myers Beach, Florida.

With the collection of unique condo resorts represented in the Florida collection, SunStream is able to obtain economies of scale that help lower overall operating costs to assist in improving the bottom line performances of it’s owned and managed properties. www.sunstreamhotels.com

About EZ-Yield.com

The EZ Yield.com S.P.I.D.E.R. yielding platform updates major inventory options for its affiliate partners and provides both the hotelier and their “contracted” wholesaler Web sites with a powerful, time-saving solution. EZ Yield.com provides multiple encrypted yielding methods that allow hoteliers to update rates, availability, allotments, cut-off dates, blackout dates, and minimum night stays simultaneously across the “spectrum” of their “contracted” Internet wholesalers. 

EZ Yield Features: 

  • Web Based, works from any computer in any location. 
  • No additional software or hardware needed. 
  • Full customer support and training. 
  • Easy to use and learn 
  • Supports all major and second tear Online Wholesalers 
  • Real time updates to your contracted wholesalers 
  • Can be customized to manage as many sites as you desire 
  • EZ Yield Companion, standard with “SPIDER”, allows 30 second simultaneous view of current room inventory block, pickup and rates on each website. 
  • 24/7 Customer Service 
  • Selling Rate functionality provides an easy solution to rate integrity. 
  • Net Rate functionality allows the hotelier to update their net rates through net rate input, availability, and allotment. 
  • Submission Report generates a printable report of all work just completed or for a desired date or date range. 
  • Mark up Report shows markups, methods of rounding and any exceptions for all of you online wholesalers. 
Experience EZ Yield for yourself !!! 

For more information or an online demonstration contact: 




481 SR 434 North, Suite 117
Orlando, Florida 32714

Bill Connor
National Accounts manager
Tel: (407) 629-0900 

Gary Lobo 
VP Sales & Marketing 
Tel: (407) 716-2541


Also See Top Five Sure-Fire Hotel Revenue Killers / July 2004
CHIP Hospitality Manages Online Travel Distribution Channels with EZ Yield / June 2004
Meet The Gold Standard to Manage ALL Online Travel Websites – EZ Yield.com, Inc  / June 2004
A Cinderella Story - EZ Yield Evolves from the Garage to The Standard in Online Distribution Channel Management / June 2004
Have You Hugged Your Travel Website Market Manager Today? / June 2004
Affinia Hospitality of New York Finds the EZ Solution to Managing All Those Travel Websites / May 2004
Is Your Hotel’s Online Revenue Falling Behind? Learn the 5 Basic Steps to stay ahead / April 2004
Top Ten Pitfalls for Hoteliers To Avoid When Managing Online Travel Sites / March 2004
Hoteliers Aggressively Maintain Rate Parity through Multiple Distribution Channels / March 2004
How Can I Efficiently Manage All Those Travel Sites? 5...4...3...2...1...DONE!!! / February 2004
How do I Successfully Manage All These Extranets - Top Hoteliers Find A Way / February 2004
Top Talent Flocks to EZ Yield / December 2003
EZ-YIELD™ Signs Mutual Marketing Agreement with First Internet Travel d.b.a. 1800USAHotels.com / October 2003
Interstate Hotels & Resorts Finds the Solution to Managing All Those Extranets / October 2003
How do I Successfully Manage All These Extranets - Top Hoteliers Find A Way / June 2003
EasyRMS Ltd. & EZ Yield.com Form Strategic Alliance and On-line Product Integration / April 2003
New Internet Tool Boosts Online Revenue, Exceeds Hoteliers’ Wildest Expectations / Sept 2002

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