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Will Focus on the Fundamentals of Hospitality Technology and the Essentials of Different System Types |
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AUSTIN, TEXAS; May 10, 2004 - The Hospitality Industry Technology Exposition
and Conference (HITEC®) has appended a full day of education sessions
to its schedule, making it a four-day program. The Monday sessions, included
with a full conference registration, focus on the fundamentals of hospitality
technology and the essentials of different system types. The sessions will
give attendees an opportunity to be briefed on the basics and prepare them
for the variety of options encountered in the exhibit hall. In addition,
two special seminars will be offered * The Club Technology Boot Camp and
the Sales and Marketing Briefing (both additional cost).
The HITEC Monday Sessions include:
The Sales and Marketing Executive Briefing will provide executives involved in sales and marketing capacities an overview of some key areas of automation. Panelists will cover four main topics: Internet marketing, optimizing sales and marketing systems, with an emphasis on sales automation and revenue management, distribution (Internet and GDS), and customer relationship management. Participants will gain a more practical knowledge of how users can get the most out of the investment they have made (or plan to make) in these technology-based systems. This session is produced in conjunction with Hospitality Sales & Marketing Association International. Produced by Hospitality Financial and Technology Professionals (HFTP®), HITEC is the largest, most comprehensive showcase of hospitality technology in the world. HITEC 2004 is June 21-24 at the Dallas Convention Center in Dallas, Texas. The four-day conference will offer a spectrum of hospitality technology topics from the basics to the cutting edge, while the exposition will host over 250 exhibitors. For information on acquiring a press registration to HITEC 2004, go to the HITEC web site at www.hitec.org and click on the press link, or contact Eliza Selig. Based in Austin, Texas, HFTP is the professional association for financial and technology personnel working in hotels, resorts, clubs, casinos, restaurants and other hospitality-related businesses. |
Contact:
Eliza R. Selig HFTP Communications Manager 800-646-4387 (512) 249-5333 x23 Fax: (512) 249-1533 www.hftp.org www.hitec.org |