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Hospitality Companies in 2003 |
Washington, D.C. (January 13, 2004) -- E-site Marketing, L.L.C. experienced
significant growth in 2003 with a 50% increase in clients compared to 2002.
The company also doubled revenue and grew their employee base by 40% during
the same period.
�You might find our growth surprising, when you consider the challenges the travel industry has encountered the last few years,� Felix Laboy, E-site Marketing president and CEO said. �But with hospitality marketers looking harder than ever for greater returns on every marketing dollar, they are turning to strategic online marketing initiatives to generate revenue.� �Even more important than growth figures is the fact that our company maintained a 100% client retention rate during this same period,� noted Laboy. �Our guiding principle is to exceed our customers� expectations and provide superior customer service while maximizing their online presence via utilization of the most current Internet strategies and products.� Among the latest clients E-site Marketing added in 2003 are: Delaware North Companies, Exclusive Resorts, The Caribbean Tourism Organisation and James Hotels. E-site Marketing is providing each client with comprehensive Internet marketing services, including their extremely successful Search Engine Optimization program.
In addition to the new clients highlighted above, E-site Marketing increased the level of services it provides to many of its existing customers in 2003, growing the partnerships to include new products, enhanced services and more extensive and strategic consulting such as third-party distribution channel revenue management. �Based on the impressive results E-site Marketing produced for us last year, coupled with the critical role online marketing now plays in generating revenue, we made a decision to invest a significant amount of our 2003 marketing budget in online initiatives E-site Marketing recommended and now executes on our behalf,� noted Kia Sechrist, Corporate Director of Sales and Marketing for Potomac Hospitality Services, in Washington, DC. According to Sechrist, �E-site Marketing now manages multiple e-mail campaigns, website maintenance, and third-party distribution channel initiatives. They have also developed two new products that we are currently utilizing, a self-distribution E-mail Club Tool and an Interactive Proposal Service. In addition, we were especially pleased to learn that the website E-site Marketing designed for One Washington Circle Hotel was recognized with a Standard of Excellence Award from the Web Marketing Association in 2003. Our partnership has grown significantly in the last year, and the results are certainly worth the investment.� E-site Marketing specializes in creating Internet marketing solutions exclusively for the hospitality industry. E-site Marketing�s unique approach to building successful online marketing programs combines hospitality expertise, innovative Internet marketing techniques and an emphasis on return on investment. For more information on E-site Marketing and its products and services, please call 301-986-9566 x11, e-mail [email protected] or visit our website www.esitemarketing.com. |
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Margaret Wright Vice President E-site Marketing 301-986-9566 ext. 13 [email protected] www.esitemarketing.com |