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  HSMAI Calendar of Events 2004 / All the Facts


MCLEAN, VA (Feb. 10, 2004) – In 2004, the Hospitality Sales & Marketing Association International (HSMAI) will present a comprehensive line-up of industry events and programs, delivering educational sessions and strategy conferences as well as business-to-business forums for buyers and suppliers of hospitality, travel and tourism. 

HSMAI events are invaluable for sales and marketing professionals looking to hone their skills, network with customers and stay abreast of industry changes.  Following is the current schedule of events.

HSMAI Airline & Hotel Contracting Strategy Conference
February 19 -21, 2004
Sheraton Biscayne Bay Hotel
Miami, FL

The debut of a new, exclusive symposium serving the $1 billion airline contract market segment will be a results-oriented, educational and information packed day-and-a-half event, with keynote addresses, panel discussions and break-out brainstorming sessions. This exclusive forum, which is free to qualified airline management, will address the top five issues of interest: contracting, ground transportation, safety and security, applicable sales tax laws and accounting. Call HSMAI at (703) 610-9024 or log-on to

4th Annual Resort Management Conference 
April 18-20, 2004
The Greenbrier Resort, White Sulphur Springs, WV

In a new joint venture with the University of Denver, HSMAI will develop and deliver content for the two days of educational programming that is specifically targeted to resort management, general managers, director of sales of marketing and other department heads. The program will feature nationally-known working resort professionals and industry experts, such as Peter Yesawich, Ph.D., president & CEO, Yesawich, Pepperdine, Brown & Russell, and Mark Lomanno, president of Smith Travel Research. Call Nicci Crowley at (303) 871-4226 or log on to

HSMAI Hotel Internet Marketing Strategy Conference
April 21, 2004
New York, NY

This half-day program, a follow-up to the debut conference in December, summarizes the issues and challenges that Internet marketers face, addresses the implications, and provides solutions and strategies. Call HSMAI at (703) 610-9024 or log-on to

HSMAI Revenue Management Strategy Conference
June 21, 2004
Dallas, TX

The launch of a full-day forum that addresses the issues, trends and opportunities faced by those engaged in the business of revenue management for travel and hospitality. Call HSMAI at (703) 610-9024 or log-on to

HSMAI/NYU Strategy Conference – Outlook 2005
Sept. 22, 2004
Marriott Marquis
New York City

Organized by HSMAI and NYU, a special Strategy Conference – Outlook 2005 – where industry marketing experts, strategists and research minds will summarize forecasts for the coming year. Call HSMAI at (703) 610-9024 or log-on to

HSMAI Hotel Internet Marketing Strategy Conference
Dec. 10, 2004
Los Angeles

This half-day program summarizes the issues and challenges that Internet marketers face, addresses the implications, and provides solutions and strategies. Call HSMAI at (703) 610-9024 or log-on to

HSMAI University

HSMAI, in partnership with HSA International, debuts its new HSMAI University, providing a wide-ranging schedule of course offerings and learning experiences in public venue, private label and online formats.  Included in the initial roll-out are one- and two-day seminars and workshops, as well as a monthly series of 75-minute “LIVE” net conferences featuring industry experts discussing key issues within the realm of revenue management and electronic distribution. Among the first public venue offerings are workshops on the basic sales process, advanced catering sales strategies and tactics, and Internet sales development.

The first workshops are the “Sales Essentials” public venue courses to be held in eight cities:

March 25-26: Los Angeles, CA, Los Angeles Athletic Club
March 29-30: Scottsdale, AZ, The Scottsdale Plaza Resort
April 15-16: Chicago, IL, Swissotel Chicago
May 17-18: Dallas, TX, Sterling Hotel Dallas
June 3-4: Washington, DC, Embassy Suites Hotels Chevy Chase
June 7-8: Orlando, Crowne Plaza Orlando Universal
Oct. 4-5: New Orleans, Hotel Monteleone
Dec. 13-14: Houston, Holiday Inn InterContinental Airport

For more information and a schedule of classes, contact HSMAI at (703) 610-9024 or, or HSA at (954) 432-7301 or

HSMAI’s Affordable Meetings®

Three shows held annually for meeting planners and suppliers, HSMAI’s Affordable MeetingsÒ provides meeting planners with free educational workshops on topics related to affordable meeting planning, plus an impressive trade show component featuring exhibitors from a cross-section of the travel industry, including hotels and resorts, CVBs, destination management companies, airlines, etc.  The 2004 schedule is as follows:

April 14-15, 2004
HSMAI’s Affordable Meetings® Mid-America
Navy Pier
Chicago, IL

June 9-10, 2004
HSMAI’s Affordable Meetings® West
Long Beach Convention Center (debut year for Long Beach as a city/venue)
Long Beach, CA

Sept. 8-9, 2004
HSMAI’s Affordable Meetings® National
Washington Convention Center
Washington, DC

Contact: HSMAI’s Affordable Meetings® c/o George Little Management (GLM), Ten Bank Street, White Plains, NY 10606-1954 Beth Petersen, show manager, (914) 421-3377; Fax (914) 948-2918 E-mail:;

HSMAI Meetings Quest – Fall Series

HSMAI Meetings Quest is a one-day show featuring educational sessions, a reception and luncheon with speaker(s), and an afternoon trade show providing meeting planners with one-on-one visits with suppliers. 

The 2004 fall series will be held as follows:

Sept. 2: Boston
Sept. 15: St. Louis
Oct. 7: Atlanta
Oct. 21: Minneapolis
Oct. 28: Chicago
Nov. 18: Dallas
Nov. 23: Washington, DC
Dec. 9: Anaheim
(Locations to be announced)

Contact: HSMAI Meetings Quest c/o JTDunn Enterprises, 513 Commerce Drive, Upper Marlboro, MD 20774. (301) 249-4600, E-mail:;

HSMAI is an organization of sales and marketing professionals representing all segments of the hospitality industry.  With a strong focus on education, HSMAI has become the industry champion in identifying and communicating trends in the hospitality industry, while operating as a leading voice for both hospitality and sales and marketing management disciplines.  Founded in 1927, HSMAI is an individual membership organization comprising nearly 7,000 members from 35 countries and 50 chapters worldwide. 


Hospitality Sales & Marketing Association International
8201 Greensboro Drive, Suite 300
McLean, VA 22102
phone (703) 610-9024

Also See: Hospitality Sales & Marketing Association International (HSMAI) Events for 2003 / June 2003
HSMAI Calendar of Events 2002 / All the Facts / March 2002 / July 2003

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