Hotel Online  Special Report

2003 Hotel Website Design Award
- Fairmont Hotels & Resorts
NEW YORK, Feb. 5, 2004 - announced today the winner of the 2003 Hotel Website Design Award - Fairmont Hotels & Resorts.

The award recognizes outstanding website design based on factors which include a combination of design, technology, ease-of-use and an overall positive user experience.

"The website should serve as a standard for hotels which want to make a true impression with their web presence," said CEO Avi Goldstein.

"It is a standard practice for brand websites to employ a template-driven, cookie cutter approach to presenting their database of properties," said Karmelo Dominguez, Vice President of Sales.  "In Fairmont's case, the stunning, visually-driven approach lends itself to creating a truly distinct 'look and feel' for each individual property, while maintaining a uniform design.  From the snow-frosted lakeside thrill of The Fairmont Chateau Lake Louise to the 'magical oasis' of The Fairmont Royal Pavilion in Barbados, each property truly immerses the viewer into its location and setting."

"Out of all of the segments in the travel industry, no other area depends on aesthetic or visual presentation as much as hotels," added Mr. Dominguez.  " uses stunning panoramic shots which accentuate each location's unique appeal masterfully, without placing a high demand on bandwidth or requiring extraneous browser plug-ins."

"We are very pleased to receive this website award from our online distribution partners, provides prospective customers direct access to, where our new online capabilities can support a much more customized and enhanced online experience. This will lead to increased customer satisfaction and loyalty by providing consumers increased functionality and convenience, exclusive package offers, high quality content, activity booking capabilities, travel tools and other features unique to," said Jens Thraenhart, Director of Internet Strategy Fairmont Hotels & Resorts. owns and operates the leading privately held web portal to the lodging industry and the official hotel search engine. Headquartered in Forest Hills, New York, is the industry's only commission-free online hotel directory.

Operating 43 properties throughout six countries, Fairmont is a collection
of world-class resorts and city center hotels that enjoy unrivalled prominence
in the communities where they are located. For more information about Fairmont
Hotels & Resorts visit their Web site at



Also See: Fairmont's Website Awarded 2003 Gold Award for Most Effective Website by The Association of Travel Marketing Executives; Bookings Via Wetsite Up 165% During 2002/ April 2003

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