Hotel Online  .Special Report

Industry 1st:  Independent Hotels and Management Companies
Harness eBusiness Booking Power With Groundbreaking
Interface from Northwind and HubX
Partnering to Automate Maestro Front Office GDS Bookings; Raise Revenue via Yield Management of Web Portal Availability and Rates 
Markham, ON – October 22, 2003 – NORTHWIND, a leading global supplier of software solutions that increase productivity and maximize revenue for hotels and hospitality organizations, today announced the launch of a new interface between electronic reservations leader, HubX Systems, and the NORTHWIND Maestro Property Management System.  For the first time, independents and mid-market hotels using Maestro can yield manage rates on on-line and GDS reservations for greater Web revenue, and confirm on-line and GDS bookings through the laborsaving automated interface instead of via faxes. The new interface is currently installed and delivering GDS bookings at The Saint Paul Hotel and The Admiral Fell Inn who are Historic Hotels of America Member Properties. 

“NORTHWIND took the lead by providing the next step in optimized online reservations booking technology with HubX,” said Warren Dehan, President of NORTHWIND’s US Operations.  “Our new reservations interface with HubX, for the first time, lets properties apply consistent rate controls to third-party Web reservations.  The Web booking advantages of this new HubX interface will enable Maestro users to more closely govern their positioning through the rates that are posted through the GDSes and other channels.  We will continue to expand the interface capabilities and functionality of Maestro to help our clients drive revenue.”  Maestro ensures that a property’s rate integrity is maintained through all booking channels.

Tom Murray, HubX Vice President of Technical Services, said, “The new interface with NORTHWIND provides fully-automated two-way communication between Maestro and HubX electronic reservation services.  It delivers a high-speed, reliable communication that leverages the capabilities of Maestro’s yield management and pushes its optimized rate control functionality out to the Web.  The interface between Maestro and HubX provides more timely and accurate information to the distribution channel while automating the reservations process and significantly reducing labor costs. Yield management capabilities are rare in electronic interfaces, particularly when integrating with GDS.” 

The new NORTHWIND - HubX electronic reservation interface allows properties using Maestro to instantly communicate current availability and optimized rates to a large number of Internet hotel reservation sites and travel agents twenty-four hours a day through near real-time connectivity.  The HubX interface saves properties’ time by eliminating manual intervention and maintains accurate availability for on-line booking sites by automating rates and communication between properties and the electronic channels, such as GDS, offering their rooms.

About HubX 
HubX is a leading application and integration service provider of eBusiness solutions for hospitality organizations that need to implement operational improvements to grow and enhance their businesses. HubX provides clients with a competitive advantage by quickly integrating and Web-enabling the valuable information processed in their existing business systems. HubX also offers innovative, high-quality, cost-effective eBusiness solutions to enhance clients’ current capabilities and provides them with business benefits they desire but have been unable to attain through traditional methods.

NORTHWIND (, known in the hospitality industry for its service and state-of-the-art technology, is widely respected for providing hotels, guests, and corporate management companies with flexible software solutions.

Based in Markham, Ontario, Canada, with a network of dealers and offices worldwide, NORTHWIND is a leading supplier of software for hotel owners and operators who need to manage their enterprise in a real time environment for maximum operational control and profitability.  Designed to handle any size hotel, resort, meeting/conference center, multi-property and for the enterprise, NORTHWIND's Maestro solution offers the most productive working environment, which includes the following suite of products:  PMS, Sales & Catering, Club/Spa Management, Corporate Reservations Office, Multi-Property Management, Condominium Owner Management & Timeshare Owner Management, Yield Management, GDS Connectivity and ResEze (Internet Reservations).  This comprehensive multi-platform (Windows 9X/NT/2000/XP, Unix/Linux, Terminal Server & Web Enabled) suite is recognized as the solution of choice for progressive and demanding organizations.  NORTHWIND is a total solution provider that offers leading-edge technologies, and unparalleled training and support. 

NORTHWIND and HubX will demonstrate its systems at the Historic Hotels of America 2003 Annual Meeting in St. Louis, MO, October 22-24, 2003. 



60 Renfrew Drive, Suite #235
Markham, ON L3R 0E1
Phone: (905) 940-1923 ext - 229
1-888-NORTH88 (667-8488)
Fax: (905) 940-1925

39 Chapel Street
Newton, MA  02458
Phone: (617) 244-0444
Fax:  (617) 244-0454

Also See Extended-Stay Developer Centralizes Operation of Six Long-Term Stay Properties, Drives 70-Day Average Length of Stay, Uses Maestro from NORTHWIND / October 2003
Hotel Companies Accelerate Property Conversions To Vacation Ownership, NORTHWIND Supports Trend with Strong Condominium and Timeshare Owner Management Applications / Sept 2003
Hotel Operators Leverage Technology to Reduce Labor Costs, Increase Revenue, Drive Occupancy; ROI Verified / June 2003
Swan Lake Resort and Conference Center Reduces Check-In Time 25%, The Yarrow Golf & Conference Center Smoothes Operations for Well Heeled Clientele / May 2003
Bodyguards, Health Consultants Help Stressed-Out Professionals Take A Break At The Caribbean’s Premier Spa Adventure Resorts / May 2003 
Maestro Enterprise Suite Leverages Strong Functionality for Multi-Property Operating Companies, Delivers Centralized Management, Cross-Selling, CRM Advantages / April 2003
NORTHWIND Commits to Clients' Profitability, Support Fees to Remain Low in 2003; Four Diamond Service Initiative Announced, Maintenance Renewal Fees Unchanged for Clients in Coming Year, Users Drive Enhancements / Feb 2003
Northwind Appoints Dave Carrick Director of Operations, Increases Value-Add to Customers Using Maestro Property Management Solutions / Jan 2003
Northwind Appoints Atoy Moya as New Client Service Specialist; To Build a Stronger Partnership with Existing Clients / Sept 2002
Maestro Adds The Sizzle To ResEze / June 2002 
Barnsley Gardens Charms the World Using Integrated Sales and Catering, PMS from Northwind / June 2002
Northwind - Forsys Maestro-SilverWare Collaboration Provides Unique Hotel - F&B Outlet Operating Efficiencies, Optimizes Guest Services and Customer Loyalty / May 2001 
Canadian Hotel Owner-Operator Drills Down into Maestro PMS from NORTHWIND to Pump Guests, Profits Into 26 Properties / April 2002 
Château Cartier Resort Boosts Annual ADR and Sales With Maestro PMS, Yield Management, Sales and Catering from NORTHWIND / March 2002 
Maestro at Northwind Off to a Good Note in 2002 / Jan 2002 
NORTHWIND Announces Two–Way GDS and Internet Travel Portal Integration through Newtrade Technologies Inc. / December 2001 
Pacific International Hotels’ selects Maestro Property Management System / Nov 2001 

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